Too many people give up on their dreams of becoming a leader. But is it really ever too late? Start dreaming bigger about what’s possible in your career.

I host SiriusXM senior leader, Kimberly K. Wilson, who shares her inspiring story of dropping out of college and then accelerating her career to an inspiring level. She also shares a key strategy anyone can apply to help you get promoted.

She’s now an entertainment, sports, and media marketing veteran with over 20 years of experience in driving growth for Fortune 500 companies. She’s spent her career at the forefront of innovation across content distribution and brand marketing.

Wilson currently serves as Senior Vice President, Brand and Consumer Marketing for SiriusXM where she oversees brand marketing strategy for its portfolio of audio streaming brands. 

Prior to joining SiriusXM, Wilson spent 16 years at The Walt Disney Company in various marketing leadership roles. She was responsible for setting strategic direction for driving fan engagement, customer acquisition, retention and revenue for Disney’s content portfolio including ESPN, Disney Channel, FX, Nat Geo, Marvel, Pixar and ABC.

In 2003, Wilson served as Director of Marketing for Clear Channel Radio New Orleans (now iHeart Radio). She led the development and execution of all marketing, promotions, and community affairs efforts for seven diverse radio stations from Hip Hop to Gospel, Classic Rock and Country. She began her media career as Distribution Sales Manager for BET Networks/Viacom where she was responsible for increasing distribution of BET’s suite of linear and digital networks.

Kimberly received her Bachelor’s degree in Marketing from Columbia College Chicago and earned a Master’s Degree in Integrated Marketing from Roosevelt University. She is a proud and active member of Alpha Kappa Alpha Sorority, Incorporated.

Her proudest accomplishment includes serving as co-founder and president of the Don D. Wilson Dream a Dream Foundation - an organization created to support and actualize the dreams of young people in the areas of music, sports and entrepreneurship. She is also an active board member of St. Joseph Center whose mission is to help eradicate homelessness in Los Angeles, CA.

LinkedIn Profile http://www.linkedin.com/in/kimberlykwilson

Company Link: https://www.siriusxm.com/

What You’ll Discover in this Episode:

• Kim’s inspiring story of going from college dropout to senior leader at Disney and SiriusXM.
• The movie that accelerated her career.
• A powerful storytelling strategy she learned at Disney.
• The essential distinction between competition and comparison.
• Why patience is the one trait she’d instill in every employee.
• A simple step for leveraging Twitter as a leadership tool.
• Leading your team to get short-term results and drive long-term growth.
• When taking an unpaid internship can really pay off.

Resources:

The Best Man - https://www.imdb.com/title/tt0168501/ 

African American Music Museum https://www.nmaam.org/ 

Country Music Hall of Fame and Museum https://www.countrymusichalloffame.org/ 

SiriusXM  https://www.siriusxm.com/ - Siriusly Sinatra, Heart and Soul, The Pulse, Alt Nation, Bluegrass Junction, The Spectrum

CMO Moves Podcast CMO Moves on Apple Podcasts

Quotes:

“Be a student of the business you’re in.”

-----

Connect with the Host, #1 bestselling author Ben Fanning

Speaking and Training inquires

Subscribe to my Youtube channel

LinkedIn

Instagram

Twitter