GameMakers

Why UGC Cosmetics Could be the Future of Gaming


Listen Later

Join us as we explore the future of user-generated content (UGC) in gaming with Playmakers, diving into why community-created content converts 30% better than studio content and how AI fits into the UGC ecosystem. Essential insights for game developers looking to scale content creation through community engagement. #GameDev #UGC #gaming Co-hosted with Anton Bernstein, CEO at Pocket Worlds.

OUTLINE:
0:00 Intro
0:40 Best game examples of UGC cosmetics
1:20 How cosmetics work in Counterstrike
3:05 The Playmakers UGC platform business
6:52 Dealing with the biggest UGC problem: Time To Penis (TTP)
9:10 Other problems: Trademarks and duplicates
10:18 Economics of enabling a UGC cosmetics platform
12:06 Balancing professional content vs. UGC content in a game
13:52 The kinds of games better adapted for UGC content
16:10 AI as a complement or competition to UGC: UGC vs. AGC vs. UGAC
20:37 In a world of infinite free content, how to give UGC items value
22:40 Biggest concerns to integrating UGC content in their games
24:40 Integration issues for integrating UGC in games
26:16 The functions required for a UGC platform
27:48 Getting over the cold-start problem getting creators to start making UGC
32:40 Can UGC content be cross-game content?
34:00 Big upcoming UGC macro trends
37:15 Depth vs. shallowness of UGC support Roblox vs. Minecraft
39:20 The trend of UGC remixing
41:35 Future Playmakers roadmap
👇 EPISODE LINKS: - Playmakers: https://www.playmakers.co/
SUBSCRIBE TO GAMEMAKERS:
- Spotify Podcast: https://spoti.fi/3Cpyq7i
- Newsletter: https://gamemakers.substack.com/
😃 —CONNECT WITH ME! —
• MY INSTAGRAM → @jokim1
• TWITTER → @jokim1
• LINKEDIN → https://www.linkedin.com/in/jokim/
— POPULAR CONTENT —
🤑 Economy of the Metaverse with Tim Sweeney https://youtu.be/h6ClJxjuRvw
ℹ️ How to Build the Amazon of Game Companies https://youtu.be/bkd2TOpKt4I
🔮 Gaming Trends | A Look Ahead at 2021 https://youtu.be/NejFzHtpiZI
🖥️ The Future of PC Gaming https://youtu.be/_QT7O3Wxi2s
🔴 Games Industry M&A https://youtu.be/65nyPk6WNrs
🔴 Netcode for Multiplayer Games https://youtu.be/tHq3PzmjhLw
🔴 IDFA Deprecation Product Impact https://youtu.be/Ojec4wGKpso
🔴 Trip Hawkins on the New High Score https://youtu.be/5egTSQ6AiRA
🔴 LiveOps F2P Best Practices https://youtu.be/tmzqqnYbjNY

...more
View all episodesView all episodes
Download on the App Store

GameMakersBy Joseph Kim

  • 4.4
  • 4.4
  • 4.4
  • 4.4
  • 4.4

4.4

8 ratings


More shows like GameMakers

View all
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch by Harry Stebbings

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

540 Listeners

The Daily by The New York Times

The Daily

112,987 Listeners

Deconstructor of Fun by Deconstructor of Fun

Deconstructor of Fun

100 Listeners

Stay Tuned with Preet by Preet Bharara

Stay Tuned with Preet

32,403 Listeners

Mobile Dev Memo Podcast by MobileDevMemo

Mobile Dev Memo Podcast

20 Listeners

The Prof G Pod with Scott Galloway by Vox Media Podcast Network

The Prof G Pod with Scott Galloway

5,681 Listeners

All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

All-In with Chamath, Jason, Sacks & Friedberg

10,224 Listeners

Hard Fork by The New York Times

Hard Fork

5,546 Listeners

The Ezra Klein Show by New York Times Opinion

The Ezra Klein Show

16,381 Listeners

Marketecture: Get Smart. Fast. by Ari Paparo

Marketecture: Get Smart. Fast.

23 Listeners

Prof G Markets by Vox Media Podcast Network

Prof G Markets

1,471 Listeners

two & a half gamers by Lancaric.me

two & a half gamers

3 Listeners

The Headlines by The New York Times

The Headlines

682 Listeners

The Game Business Show by Hosted by Christopher Dring

The Game Business Show

8 Listeners