This week on Financially Incorrect, we sit down with Moriasi Omambia, the Head of Business Affairs for Sol Generation. He shares insights on why artists should be viewed beyond their entertainment value, exploring the business opportunities that surround their craft. Discover how Sauti Sol has used their platform to build successful ventures and create experiences that uplift themselves and other creatives. Plus, get an insider look at Solfest from a business point of view and learn how it’s shaping the music industry.