One of the biggest reasons agents hesitate to invest is that it might throw off the retail side and hurt their sales.

That notion couldn’t be further from the truth. Retail and investing actually go hand-in-hand; one enhances the other - especially if you go after sellers.

Considering where the market is and where the industry is going, a seller-based business is key to our survival. How does a seller-focused business allow us to earn more? In this episode, I share the power of focusing on sellers and why it pairs so well with investing. 

The combination of being an agent and an investor simultaneously is extremely powerful. -Tom Cafarella

Three Things You’ll Learn In This Episode

-Why your $/hour is higher on the seller side 

How does working with sellers make us more scalable and profitable? 

-Cash offer call to action = game changer 

How does having both the option for a cash offer and a traditional listing make us more valuable to sellers?

-An easy way to generate leads

Why is it critical for our sphere of influence to know we’re both in real estate sales and investing?