If your traffic is down… Your course sales are flat… And it feels like your content just isn’t landing the way it used to — You’re not alone… and you’re not crazy.

The content marketing game has changed. What used to work — grinding out SEO posts, chasing algorithms, building massive audiences — isn’t working anymore.

But here’s the good news: The new rules don’t require you to work harder. In fact, they favor creators who go deeper instead of wider — who focus less on reach and more on relationship.

Today, I’m going to show you what’s working right now — and how to thrive in this new era of content creation.

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📕Graham’s Books

How To Get Paid For What You Know
https://www.amazon.com/How-Get-Paid-What-Know/dp/1637740670

Rebel: Find Yourself by Not Following The Crowd
https://www.grahamcochrane.com/rebelbook

✅ Follow Graham
https://www.instagram.com/thegrahamcochrane/

Chapters
00:00 Navigating the New Era of Content Creation
03:01 Understanding the Shift in Content Marketing
14:12 The New Way: Building Deep Relationships
28:06 Transforming Offers for Success