Your members and prospects want to see people like them succeeding – they want to relate, to say, Hey, maybe I could do that. They want an ordinary person to help introduce them to fitness or to support what they’re already doing – and they want to know that your business sees their effort and appreciates their successes.

And what you get out of it is an endless source of powerful, compelling content that you can use anywhere – on your website, on your social media accounts, in your email newsletters… 

Member profiles are popular with your audience, easy for you to do, and effective in sharing your message. 

Still, there’s just one little catch.

They have to be good.

And many are not, if I’m being honest.

But it’s so easy to do it well that I want to share some quick tips with you. Listen up!

Resources

Bella's Perfect Little Story

Prime Fit Content – Engage the over-50 market

Naamly – Support our advertiser, who helps you keep in touch with your members