Good Enough Counsellors

Why your website isn't getting found - and what to do about it


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In this episode, Josephine talks with website designer and SEO specialist John Garewal about how clients actually find a therapist online. John shares what he discovered when he searched for a therapist himself, why websites still matter, and simple steps therapists can take to make their site easier to find - without getting technical.

When was the last time you tried to find a therapist?

If you’ve done it recently for a friend, a family member, or even out of curiosity, you’ll know how confusing it can feel - so many names, so little guidance about who to choose.

In this conversation, I'm joined by John Garewal, website designer and founder of Verum Design. John specialises in building therapist websites that don’t just look polished… they actually get found.

John shares:

  • What happened when he tried to find a therapist himself (and why it took months)
  • Why a well-designed website can make contacting you feel emotionally safer for clients
  • Whether every therapist really needs a website
  • What SEO actually means — explained without jargon
  • What Google looks for when someone searches “anxiety therapist in Portsmouth”
  • Why Google Business Profile matters more than most therapists realise
  • Small changes that make a big difference to getting found locally
  • The biggest website mistakes therapists make (especially on mobile)
  • How to make your website easier to read, easier to use, and easier to act on
  • Why Schema, load speed and structure matter — in simple terms
  • How to help clients feel confident enough to make contact
  • The three small steps John recommends to boost visibility this month

If you'd like to go deeper into SEO and therapist websites, John has shared a detailed training session inside Therapy Growth Group, including live examples, practical steps and Q&A.

To contact John, please visit Verum Design

You can also find me here:

The Good Enough Counsellors Facebook Group

Josephine Hughes on Facebook

Josephine Hughes on YouTube

My website: josephinehughes.com

Setting up in private practice? Download my free checklist HERE

Need ideas for how to get clients? Download my free handout 21 Ways for Counsellors to Attract New Clients HERE

Keywords:

therapy, website design, SEO, mental health, online presence, client engagement, digital marketing, therapist marketing

The information contained in Good Enough Counsellors is provided for information purposes only. The contents of this podcast are not intended to amount to advice and you should not rely on any of the contents of this podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this podcast.

Josephine Hughes disclaims all liability and responsibility arising from any reliance placed on any of the contents of this podcast.

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Good Enough CounsellorsBy Josephine Hughes


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