Have you ever struggled to believe that you’re worth the prices you need to charge to run a profitable boutique photography business? 

Amy Yang struggled with the same thing when she started turning her love for photography into a high-end photography business. 

Hit play to learn how this military wife went from selling underpriced digital files to earning 6 figures in her photography business AND being voted by members of our Peak Performance Coaching community as Sherpa / Coach of the year!

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-150

SHOW TRANSCRIPT: 

http://bit.ly/3FbCCdg

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Are you a wedding photographer who wants to transition to portrait photography so you can spend time with your family on the weekends? Or maybe you’ve already started to make a change in your business and are stuck in a weird, awkward hybrid phase.

Amy Wellenkamp was in the same boat. She wanted to make a change, so she offered a little bit of this, and a little bit of that. 

But when the pandemic hit and she lost 30% of her business in five days, she knew she had to go all in on ONE thing. 

Hit play to learn how this single mom photographer pivoted from weddings to portraits (during an incredibly stressful time) and CRUSHED it! 

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-149

SHOW TRANSCRIPT: 

http://bit.ly/3IRuTSR

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

As promised, here is PART TWO of the top secrets to reaching 100k from my 2022 Yay Award Winners! 

These photographers earned as much as $400,000 last year in their photography businesses, so you'll want to hear their favorite tips for growing a profitable photography business. 

Hit play to learn what changed the game for these 7 boutique portrait photographers and how they’re crushing it right now!

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-148

SHOW TRANSCRIPT: 

http://bit.ly/3SxCA55

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

What if you had the chance to hear how other boutique portrait photographers are finding success no matter where they live or what circumstance they’re in? 

Well, today you CAN!! I gathered up some of my TOP performing students (all who did 6-figures+ in 2022) and asked them to share their biggest secrets with you. 

Some of them are photography veterans, and some are just starting out. Some are in small towns, and others are in huge cities. 

What they have in common is that they have a passion for photography (just like you) and have cracked the code on being able to run their business AND be there for their families. 

Hit play to learn what changed the game for these 7 boutique portrait photographers – and stay tuned for next week’s episode when you’ll hear from 7 MORE top performers! 

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-147

SHOW TRANSCRIPT: 

http://bit.ly/41a2srr

GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers

February 28 - March 2, 2023

TICKETS ON SALE NOW!

www.goboutiquelive.com

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

How do you juggle the dreams you have for your photography business and the desire to travel more with your family? 

Today I’m chatting with my student (and long-time photographer) Chianne Coffman to learn how she was able to take her business from struggling to 6-figures WHILE taking frequent road trips with her husband and two kids. 

Hit play to hear the steps she took to show up for her family WITHOUT giving up on her business goals. 

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-146

SHOW TRANSCRIPT: 

http://bit.ly/40MAYI6

GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers

February 28 - March 2, 2023

TICKETS ON SALE NOW!

www.goboutiquelive.com

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Have you ever gotten a hurtful comment on social media about your photography business (or maybe even about you personally)? 

Has the fear of being judged by commenters has stopped you from putting yourself out there?

Today I’m sharing a mean comment I received on Instagram and how I responded to it. 

Hit play to learn how to keep a professional image AND prevent yourself from taking on any head trash from the internet trolls. 

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-145

SHOW TRANSCRIPT: 

http://bit.ly/3RyOBqi

GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers

February 28 - March 2, 2023

TICKETS ON SALE NOW!

www.goboutiquelive.com

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Your photography business name is one of the first things potential customers see (and what they will remember you by) — so it’s CRITICAL that you pick the right one. 

But brainstorming the perfect name can be tough. Where do you even start?

Never fear! Hit play to learn my tips for creating a name for your photography business that you won’t want to change in a few  years. 

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-144

SHOW TRANSCRIPT: 

http://bit.ly/3WCbs5n

GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers

February 28 - March 2, 2023

TICKETS ON SALE NOW!

www.goboutiquelive.com

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

What if you could take control of your photography career in just a few months? 

WITHOUT spending endless hours on the computer editing or sacrificing family time… 

That’s exactly what breast cancer survivor Stacy Lange did! 

When her husband said things like, “You’re always on that dang computer, and you’re only making $200!”….Stacy realized she was giving more time to her clients than to her family. 

Hit play to learn how she went from $200 sessions to $4,000 sessions while being the full-time caregiver for her son.  

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-143

SHOW TRANSCRIPT: 

http://bit.ly/3WjsMMc

GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers

February 28 - March 2, 2023

TICKETS ON SALE NOW!

www.goboutiquelive.com

BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Can you get away with simply ADDING prints to your digital file photography business to make it boutique? 

Spoiler alert: This “hybrid” business model does far more harm than good (and leaves both you and your clients frustrated). 

Hit play to hear the key differences between the two business models and learn the tweaks you need to make to become FULLY boutique! 

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-142

SHOW TRANSCRIPT: 

http://bit.ly/3iPVuGJ

GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers

February 28 - March 2, 2023

TICKETS ON SALE NOW!

www.goboutiquelive.com

BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

What do Bill Gates, Warren Buffet, Elon Musk, Mark Zuckerberg, and Mark Cuban all have in common? They read. A LOT!

But they don’t just read anything… they read books that are relevant to them and what they’re going through.

So I rounded up 3 books that I read this year that I believe EVERY photographer could benefit from!! Hit play to hear my picks! 

So I rounded up 3 books that I read this year that I believe EVERY photographer could benefit from!! Hit play to hear my picks! 

RESOURCES:

WORTH EVERY PENNY JOYCAST SHOW NOTES:

www.joyofmarketing.com/podcast/episode-141

SHOW TRANSCRIPT: 

http://bit.ly/3XawgSb

GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers

February 28 - March 2, 2023

TICKETS ON SALE NOW!

www.goboutiquelive.com

BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP

www.joyofmarketing.com/boutiquebreakthrough

INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique

https://www.instagram.com/sarah.petty 

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

www.joyofmarketing.com/freebook 

FREE FACEBOOK GROUP:

Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

becoming a boutique photographer.

https://www.facebook.com/groups/ditchthedigitals 

YOUTUBE:

Check out my latest how to videos: 

https://www.youtube.com/c/thejoyofmarketing 

LOVE THE SHOW?

Subscribe & Review on Apple Podcasts

https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756