Success Genius:  Where Science Meets Entrepreneurial Success

Would You Still Want It If Nobody Knew You Had It?


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Would you still want what you want if no one ever found out?

So much of what we chase—success, validation, recognition is quietly shaped by the world watching us. But not all desires are created equal. Some are borrowed, fragile, and fleeting; others are grounded, peaceful, and deeply our own.

In this episode of Success Genius, I explore the difference between “thin” desires that thrive on approval and “thick” desires that grow from purpose. You’ll learn how to tell when your goals are performative versus personal and how to reconnect with what’s truly meaningful to you.

Because true fulfillment doesn’t come from what everyone sees, it comes from the quiet that wants to stay, even when no one’s looking.

Topics covered in this episode include:

  • The difference between thin desires and thick desires and how to recognize each
  • Why some goals leave us feeling empty even after we achieve them
  • How social comparison and validation shape what we think we want
  • Questions to uncover your truest motivations and build a life rooted in meaning

Are your goals truly yours or borrowed from someone else’s expectations?

Join this episode of Success Genius and discover how to trade fleeting, performative desires for ones that keep you grounded, fulfilled, and deeply aligned with who you really are.



Resources Mentioned:

Get The Book:  https://book.neillwilliams.com/book

Learn More About TEAM90:  https://neillwilliams.com/team90

Book A Team Turnaround Call:  https://neillwilliams.com/team-turnaround-call

Contact Us: [email protected]

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Success Genius:  Where Science Meets Entrepreneurial SuccessBy Neill Williams

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