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Failure hates a moving target. And if there’s anyone who embodies that truth, it’s today’s guest, Liz.

Liz started her online business journey in the “make money online” space, but when that path didn’t feel aligned, she pivoted into something she loved - face yoga. What started with a $7 course has grown into a thriving digital product business with brand deals, 194k Instagram followers, and a community that trusts her because she shows up as herself.

In this conversation, we dive into:
 ✨ Why pivoting isn’t failure - it’s the smartest move you can make
 ✨ How Liz used a $7 product to build momentum and authority
 ✨ The mindset shift that helped her monetize two completely different niches
 ✨ The truth about creating content that works for your audience (not someone else’s)
✨ How to land brand deals by leading with honesty, overdelivering, and not overthinking it

Liz proves that your niche doesn’t have to look like anyone else’s to be wildly profitable. She’s a reminder that using your brain, trusting your gut, and moving forward fearlessly is the real formula for growth.

Grab your headphones, pour a coffee (or a Prosecco 😉), and get ready for a mix of tough love, inspiration, and practical steps you can use in your own business today.

🎧 Thanks for tuning into Out of Office Podcast!

Come say hi on IG:
✨ Meagan → @themeaganhall
✨ Paige → @thepaigeherzog

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