On last week's episode, I boldly declared, "Writing gets you everything you want." This week, I'm giving you some proof of how that has been true in my life. ​You may already be thinking, "But Ray, you're a writer...of course writing has been important in your career." The thing is, the proof I'm offering today has nothing to do with writing jobs. I wasn't hired to be a writer, but my writing is what got me hired, kept me working, got me promotions, and many other opportunities I would not have gotten otherwise. Okay, enough of the preamble, let's get to the proof...

Key Insights

• Where I came from (and why I didn't want to stay there)
• ​My early marketing lessons - promoting family businesses
• ​Writing increased my value in the radio business - it made me less expendable
• ​Clients loved me because I wrote ads that made them money
• ​My pitch for a six-figure job was written with the same sales-letter tactics I use today
• ​My writing made me a sought-after talent in my industry
• ​My long (50+ pages) pitch for a job with Citadel Broadcasting made me more than a half million dollars in personal income (not bad for a non-writing job)
• ​My writing has allowed me to meet, learn from, and even teach many of my mentors
• ​Subscribe to The Daily Ray for valuable tips, interesting observations, and occasional offers

Video And Transcript

https://www.rayedwards.com/652

Links

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