Your Brand Amplified

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Your Brand Amplified episodes

  • S E214: Unveiling Sales Success: Darleen Priday's Transformational Journey

    Meet Darleen Priday, a former fashion industry insider turned sales expert, who now uses her unique set of transferable skills to assist entrepreneurs in finding the right solutions for their business. We chat about her journey from the fashion world to launching her own successful consulting business, DP Consults, and her keen instinct in identifying the difference between an entrepreneur's perceived need for a salesperson or virtual assistant, and their actual need for clear guidance.

    In our conversation with Darleen, we unpack the complexities of sales techniques and the art of relationship-building. Are you letting fear stand in the way of your success? Darleen suggests looking at sales calls as an opportunity for discovery, not just a platform for information sharing. She offers insightful advice on identifying your niche target market and shares her recommended daily practices to enhance the sales process. 

    We don't stop there! Darleen takes us through the importance of having a solid follow-up process, making every interaction with your prospect meaningful and authentic. We explore the tools and programs that can streamline your sales process and discuss the art of gracefully handling errors. Darleen also shares her wisdom on overcoming sales objections, building strategic partnerships, and empowering your clients. So, are you ready to trust your instincts and take the leap? Tune in and get ready to elevate your sales journey!

    https://dp-consults.com/

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      See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

      YBA was named the top PR podcast in the US by FeedSpot! Feedspot is an RSS Reader that lets you follow your favorite podcasts alongside blogs and news in one place.

      Like the show? Leave us a rating or review: https://lovethepodcast.com/67940257010b317cdaa9d857

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      Check out our Website: https://www.yourbrandamplified.com
      Speak to my Delphi Clone: https://www.delphi.ai/amplifywithanika


      Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

      40 min
    • S E213: Redefining Spaces: A Discourse on Interior Design and Branding with Ericka Saurit

      Have you ever considered the transformative power of interior design? From the simple change in color of a room to a complete overhaul of a space, the work of an interior designer can go a long way in enhancing the aesthetic appeal and functionality of your living or working environment. On this enlightening episode, we're joined by Ericka Saurit of Saurit Creative, an expert in the interior design industry. Ericka shares her insightful perspective on the value of interior design, with a focus on how it boosts the branding of residential spaces.

      If you've ever wondered why Airbnb is so successful, our conversation with Ericka will enlighten you on how design plays a crucial role in their triumph. From creating memorable experiences for guests to utilizing design as a powerful sales tool, Erica explores the power of design in the hospitality industry. We'll also discuss the Vacation Rental Design Summit and its aim to promote growth in this innovative sector. 

      Tying it all together, Ericka introduces us to the E3 Storytelling Framework for branding - a potent tool that helps designers stand out, connect with the core emotions driving design decisions, and map out a brand story.  As we navigate through the challenges and opportunities of the digital world, Ericka discloses how her clients have adapted to the digital era. She also shares her mantra: 'the way you do one thing is the way you do everything,' and her plans for a brand storytelling masterclass and a marketing course. Tune in for an enriching conversation that will change your perspective on branding in interior design.

      https://sauritcreative.com/

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        See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

        YBA was named the top PR podcast in the US by FeedSpot! Feedspot is an RSS Reader that lets you follow your favorite podcasts alongside blogs and news in one place.

        Like the show? Leave us a rating or review: https://lovethepodcast.com/67940257010b317cdaa9d857

        Send us a Message: https://podcastfeedback.com/67940257010b317cdaa9d857
        Check out our Website: https://www.yourbrandamplified.com
        Speak to my Delphi Clone: https://www.delphi.ai/amplifywithanika


        Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

        39 min
      • S E212: Transforming a Corporate Career into a Globally Successful Entrepreneurial Venture with Ann Carden

        Ever think about the complexities of transforming a corporate career into a globally successful entrepreneurial venture? You're in for a treat, as our special guest, Ann Carden, a titan in business growth, marketing, sales strategy and authorship, unravels her inspiring journey from a 13-year corporate role to becoming a respected business coach. Ann's remarkable story unveils how the right mix of past experiences, passion for teaching and faith can serve as a powerful launchpad for success in any chosen field.

        Ann's high-end business coaching success didn't come packaged in a golden box. It required hard work, the right mindset and an eye for strategy. Just having a sea of knowledge and credentials isn't a guaranteed ticket to success. How did she overcome the hurdles of online audience identification and self-promotion? There's more! We'll unearth the mysteries behind her online brand building strategies, and how she significantly ramped up her reach using LinkedIn.

        Brace yourself as Ann shares her podcasting and book writing strategies, giving you a glimpse of how she turned her expertise into a thriving business. Learn more about her unique approach to attracting high paying clients, and the essence of understanding one's value. As we round off, we'll explore why settling for the status quo is a no-no and the criticality of always striving for the next level. Tune in and get set to be inspired by Ann Carden's remarkable business journey and learn how your experiences can be your guide to success.

        Check out Ann's free, 2-day virtual event here: http://www.expertinyouworkshop.com

        We're happy you're here! Like the pod?

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        For the accessible version of the podcast, go to our Ziotag gallery.

        We’re happy you’re here! Like the pod?

        • Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/
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        •  

          See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

          YBA was named the top PR podcast in the US by FeedSpot! Feedspot is an RSS Reader that lets you follow your favorite podcasts alongside blogs and news in one place.

          Like the show? Leave us a rating or review: https://lovethepodcast.com/67940257010b317cdaa9d857

          Send us a Message: https://podcastfeedback.com/67940257010b317cdaa9d857
          Check out our Website: https://www.yourbrandamplified.com
          Speak to my Delphi Clone: https://www.delphi.ai/amplifywithanika


          Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

          53 min
        • S E211: From Oil Industry to Entrepreneurship: The Exciting Journey of Ben Leonard

          What if you could pivot from a career in the oil industry to become a successful entrepreneur in just a few years? Meet Ben Leonard, an environmental advisor turned entrepreneur who did just that, taking his scientific approach to the world of business and selling his brand after only three and a half years. He shares his journey, the scientific philosophy that guides his business decisions, and the value he found in connecting with like-minded people.

          Ben is a staunch advocate for having a purpose and a quality product for a prosperous business. He shares his wisdom about starting small, acknowledging the necessity of high entry barriers, and maintaining a safety net when embracing risks. But the cherry on top? The priceless privilege of flexibility that entrepreneurship brings, allowing Ben to prioritize family time.

          The episode takes an intriguing turn as Ben discusses his new book and course for budding entrepreneurs. He opens up about the challenges he faced, the lawsuit he braved, and his disdain for overpriced courses sold by questionable 'gurus'. Instead, he offers affordable investment advice from his real-world experience, along with free resources. Hear more about how Ben utilized the power of social media, built a strong team, and the reiterated importance of a purpose and quality product. Interested in connecting with Ben or learning more? This episode is a must-listen!

          Check out Ben's new book: https://quitstallingbook.com/YBA

          We're happy you're here! Like the pod?

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          For the accessible version of the podcast, go to our Ziotag gallery.

          We’re happy you’re here! Like the pod?

          • Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/
          • Leave a rating and review on your favorite platform
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          •  

            See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

            YBA was named the top PR podcast in the US by FeedSpot! Feedspot is an RSS Reader that lets you follow your favorite podcasts alongside blogs and news in one place.

            Like the show? Leave us a rating or review: https://lovethepodcast.com/67940257010b317cdaa9d857

            Send us a Message: https://podcastfeedback.com/67940257010b317cdaa9d857
            Check out our Website: https://www.yourbrandamplified.com
            Speak to my Delphi Clone: https://www.delphi.ai/amplifywithanika


            Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

            33 min
          • S E210: Navigating Your Brand with Lynn Abaté-Johnson: Authenticity, Community, and Business Growth

            You know that feeling when you stumble across an insider's secret? Today, we've got something that feels just like that. We're jazzed to bring you a conversation with the incredible Lynn Abaté- Johnson. She's an international best-selling author, a master content creator, a gifted community director, and a brand navigation guru. Lynn's journey begins with early entrepreneurial lessons from her mother and culms into a successful career rooted in authenticity, self-understanding, and connectivity.

            Lynn and I delve into the power of social media, not for mindless scrolling, but as a tool for organic business growth and genuine relationship building. The trick, she tells us, is to humanize your brand communication, showing up as your true self to attract your ideal clientele. And did we mention the importance of authenticity? That's right, your brand needs to be a true reflection of you - your values, your beliefs, your vulnerabilities, and more.

            The final cherry on top is Lynn's emphasis on self-investment, infusing fun and playfulness into your work, and the value of a community-oriented approach for organic business growth. Lynn's unique resources and programs are not to be missed, and we also touch on the significance of culture in strategy. Grab a comfy chair, tune in, and be ready to navigate your brand in the digital landscape with a renewed vigor and insights.

            https://www.lynnabatejohnsonbook.com/

            We're happy you're here! Like the pod?

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            For the accessible version of the podcast, go to our Ziotag gallery.

            We’re happy you’re here! Like the pod?

            • Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/
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            •  

              See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

              YBA was named the top PR podcast in the US by FeedSpot! Feedspot is an RSS Reader that lets you follow your favorite podcasts alongside blogs and news in one place.

              Like the show? Leave us a rating or review: https://lovethepodcast.com/67940257010b317cdaa9d857

              Send us a Message: https://podcastfeedback.com/67940257010b317cdaa9d857
              Check out our Website: https://www.yourbrandamplified.com
              Speak to my Delphi Clone: https://www.delphi.ai/amplifywithanika


              Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

              51 min
            • S E209: Becoming a Financial Storyteller: A Journey from Data to Narrative with Nate Wasson

              Ever wondered how to turn data into a captivating financial story? Our guest, Nate Wasson, has mastered this art, transitioning from marketing and PR to finance. He shares how his family's banking background and an internship helped him navigate the financial landscape. Nate's unique perspective on both private and public investments enlightens us about the importance of understanding data and storytelling to make financials comprehensible for clients and partners.

              Imagine leaving your corporate job and embarking on an entrepreneurial journey. Sounds scary, right? But what if there was a program to guide you through this transition? Nate's company, HalBar Partners, in partnership with Novastone Capital Advisors, is designed to find profitable businesses with retiring owners, providing a smooth transition for mid-career professionals. You'll learn how his program benefits local communities, retains jobs, and helps you find the right capital partner to scale your business.

              Finally, have you ever considered a family office but weren't sure if it was the right fit? Nate and I take a deep dive into the world of family offices and mid-career entrepreneurship. This discussion will help you understand how your investment strategy and lifestyle can shape your decision. We also touch on the value of de-risking entrepreneurship, the importance of corporate structures, and crucial SBA programs that can help you in the early stages of your entrepreneurial journey. This episode is a treasure trove of lessons and insights for every aspiring entrepreneur and finance enthusiast. Listen in, take notes, and get ready to chart your own path in the world of finance and entrepreneurship.

              https://halbar.io/

              We're happy you're here! Like the pod?

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              For the accessible version of the podcast, go to our Ziotag gallery.

              We’re happy you’re here! Like the pod?

              • Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/
              • Leave a rating and review on your favorite platform
              • Follow @yourbrandamplified on the socials
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              •  

                See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

                YBA was named the top PR podcast in the US by FeedSpot! Feedspot is an RSS Reader that lets you follow your favorite podcasts alongside blogs and news in one place.

                Like the show? Leave us a rating or review: https://lovethepodcast.com/67940257010b317cdaa9d857

                Send us a Message: https://podcastfeedback.com/67940257010b317cdaa9d857
                Check out our Website: https://www.yourbrandamplified.com
                Speak to my Delphi Clone: https://www.delphi.ai/amplifywithanika


                Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

                41 min
              • S E208: Deconstructing the Filmmaking Journey: A Conversation with Colombian-American Director, Deborah Correa

                Come with us on an invigorating journey, centered around the magnetic and multi-faceted world of Colombian-American filmmaker, Deborah Correa. We peel back the layers of her life, tracing her roots from her early years as a Colombian-American, shedding light on her grappling with identity, and how her familial immigrant stories became a beacon, guiding her passion for filmmaking.

                We delve deep into the labyrinth of the film industry, retracing Deborah's steps as she navigated its intricate alleys, honed her visual storytelling skills, and overcame her battles with self-judgment. In the heart of the episode, we uncover the creative struggles and triumphs of her feature film; from the intense collaboration with her cinematographer, Evan Jake Cohen, to the painstaking process of shooting on location and the art of editing – we explore it all.

                Towards the end, we underscore the importance of relationships for a filmmaker. Deborah shares her experiences working with Evan Vogel, the Arizona Film Board and Film Tucson. Most importantly, we discuss the quest for authenticity in casting, with Deborah recounting her experiences working with cultural consultants to ensure accurate representation in her film. This is an enlightening exploration of filmmaking, cultural identity, and the power of storytelling. Whether you're a film enthusiast or just someone seeking a captivating journey of self-discovery and passion, this conversation is sure to leave you inspired. Tune in!

                We're happy you're here! Like the pod?

                • Visit our website!
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                • Start your trial on Simplified!



                For the accessible version of the podcast, go to our Ziotag gallery.

                We’re happy you’re here! Like the pod?

                • Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/
                • Leave a rating and review on your favorite platform
                • Follow @yourbrandamplified on the socials
                • Talk to my digital avatar
                •  

                  See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

                  YBA was named the top PR podcast in the US by FeedSpot! Feedspot is an RSS Reader that lets you follow your favorite podcasts alongside blogs and news in one place.

                  Like the show? Leave us a rating or review: https://lovethepodcast.com/67940257010b317cdaa9d857

                  Send us a Message: https://podcastfeedback.com/67940257010b317cdaa9d857
                  Check out our Website: https://www.yourbrandamplified.com
                  Speak to my Delphi Clone: https://www.delphi.ai/amplifywithanika


                  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

                  45 min
                • S E207: From Home Brewing to Commercial Success: The Inspiring Journey of Christopher Pellegrini

                  Ever had an array of seemingly unrelated passions and wondered how to weave them into a fulfilling career path? Come join us as we unravel the inspiring journey of Christopher Pellegrini, a man who turned his teenage hobby of home brewing into a roaring success in the alcohol industry. Not just a brewer, Christopher is also a teacher, an actor, and now the youngest commercial brewer in the United States. Tag along as we explore how a young lad from the States ended up in Japan, built a community among Shochu distilleries, and assiduously broke into the international alcohol industry.

                  Doing business in different parts of the world is no mean feat. It's an intricate dance that demands knowledge, flexibility, and an unwavering willingness to learn. Through Christopher's fascinating story, you will pick up on the nuanced differences in business practices in the US and Japan, the legal hurdles he had to leap, and how he managed to stay afloat amidst the adversities. His commitment to creating win-win situations is a key aspect of his success in the industry and a testament to the power of staying open-minded and adaptable.

                  As we conclude our conversation, Christopher dishes out nuggets of wisdom on pursuing one's passion and taking career risks. From his experience fostering a community of craft alcohol producers in Japan, to his favorite travel destinations, his story is a cornucopia of intriguing anecdotes and life lessons. Whether you're an entrepreneur in the making, an alcohol enthusiast, or simply seeking a dose of inspiration, Christopher's story will get your gears turning. So, grab your headphones, sit back, and let us whisk you away on this captivating exploration of passion, risk, and triumph.

                  honkaku.co 

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                  For the accessible version of the podcast, go to our Ziotag gallery.

                  We’re happy you’re here! Like the pod?

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                  • Talk to my digital avatar
                  •  

                    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

                    YBA was named the top PR podcast in the US by FeedSpot! Feedspot is an RSS Reader that lets you follow your favorite podcasts alongside blogs and news in one place.

                    Like the show? Leave us a rating or review: https://lovethepodcast.com/67940257010b317cdaa9d857

                    Send us a Message: https://podcastfeedback.com/67940257010b317cdaa9d857
                    Check out our Website: https://www.yourbrandamplified.com
                    Speak to my Delphi Clone: https://www.delphi.ai/amplifywithanika


                    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

                    49 min
                  • S E206: From Disc Jockey to Tech Entrepreneur: The Inspiring Journey of Peter Schroeder

                    Get ready for a rollercoaster ride with the award-winning DJ and tech entrepreneur, Peter Schroeder. In a gripping conversation, Peter unfolds his journey, starting from his childhood days as a radio host, rocking the DJ industry, and eventually carving his niche as an entrepreneur. Discover his love for music and how making movies with friends landed him his first radio gig. Immerse yourself in an inspiring narrative of how passion can make you push boundaries, take risks and create a legacy.

                    Are you wondering how a top DJ transitioned into being a tech entrepreneur? Listen to Peter's tech journey that took off with his first computer and a website when the internet was still a novelty. Learn about his struggles, his resilience, and the ability to say no that helped him avoid burnouts and maintain work-life balance. Touching upon his European tours and his strategic move to the US, Peter's story is a testament to his determination, adaptability, and an undying passion for innovation.

                    Finally, Peter shares some golden nuggets about boosting brand success. He talks about Telzio, his tech company that levels the playing field for businesses of all sizes. Understand the importance of mentorship, maintaining positive relationships, and the unique experience of working with his spouse. Amidst all the professional insights, Peter keeps it real and inspiring by emphasizing likability and the art of winning hearts. Don't miss out on this enlightening conversation filled with entrepreneurial wisdom and inspiration.

                    We're happy you're here! Like the pod?

                    • Visit our website!
                    • Check out our sponsor PitchDB!
                    • Start your trial on Simplified!



                    For the accessible version of the podcast, go to our Ziotag gallery.

                    We’re happy you’re here! Like the pod?

                    • Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/
                    • Leave a rating and review on your favorite platform
                    • Follow @yourbrandamplified on the socials
                    • Talk to my digital avatar
                    •  

                      See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

                      YBA was named the top PR podcast in the US by FeedSpot! Feedspot is an RSS Reader that lets you follow your favorite podcasts alongside blogs and news in one place.

                      Like the show? Leave us a rating or review: https://lovethepodcast.com/67940257010b317cdaa9d857

                      Send us a Message: https://podcastfeedback.com/67940257010b317cdaa9d857
                      Check out our Website: https://www.yourbrandamplified.com
                      Speak to my Delphi Clone: https://www.delphi.ai/amplifywithanika


                      Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

                      29 min
                    • S E205: Navigating the Labyrinth of SEO: Tips and Tricks with Stephanie Long

                      Ever wondered what makes Google tick? Get ready to uncover the mysteries of Search Engine Optimization (SEO) with our extraordinary guest, Stephanie Long, the mastermind behind Stephanie Marie Marketing. Stephanie takes us through her fascinating journey from communications to the world of SEO. She shares her insights into the relationship between SEO, SCA, and SCM, explaining how they harmoniously work together to yield optimal outcomes. Stephanie debunks common misconceptions about SEO, illustrating why it's not a quick fix but a long game strategy.

                      As we navigate through the labyrinth of SEO, Stephanie shares some invaluable nuggets of wisdom on website optimization, stressing the importance of unique keywords and engaging content. We venture into the exciting realm of Artificial Intelligence and its potential in idea generation and enhancing SEO efforts. Stephanie warns about the pitfalls of keyword stuffing and emphasizes the need for professionals who can identify the precise keywords your business needs to target.

                      In our conversation, Stephanie reveals essential SEO strategies that pave the way to success, including Google’s underused 'People Also Ask' and 'Answer the Public' features. She explains the significance of setting up Google Search Console and its role in monitoring and optimizing your site's presence in Google SERPs. Stephanie also gives us a sneak preview of her upcoming SEO 101 course and graciously offers listeners a free consultation. As we wrap up our insightful chat, Stephanie leaves us with some inspiring words of wisdom from the legendary Michael Jordan. Tune in to this episode and take your SEO game to new heights.

                      https://stephaniemariemarketing.com/

                      We're happy you're here! Like the pod?

                      • Visit our website!
                      • Check out our sponsor PitchDB!
                      • Start your trial on Simplified!



                      For the accessible version of the podcast, go to our Ziotag gallery.

                      We’re happy you’re here! Like the pod?

                      • Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/
                      • Leave a rating and review on your favorite platform
                      • Follow @yourbrandamplified on the socials
                      • Talk to my digital avatar
                      •  

                        See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

                        YBA was named the top PR podcast in the US by FeedSpot! Feedspot is an RSS Reader that lets you follow your favorite podcasts alongside blogs and news in one place.

                        Like the show? Leave us a rating or review: https://lovethepodcast.com/67940257010b317cdaa9d857

                        Send us a Message: https://podcastfeedback.com/67940257010b317cdaa9d857
                        Check out our Website: https://www.yourbrandamplified.com
                        Speak to my Delphi Clone: https://www.delphi.ai/amplifywithanika


                        Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

                        31 min

                      About Your Brand Amplified

                      From the publisher's feed

                      Your Brand Amplified® is Anika Jackson's deep-dive into the strategies, stories, and mindsets that separate thriving entrepreneurs from the rest. In each episode, Anika sits down with successful…

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