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After six powerhouse weeks of interviews, it’s just you and me again today—and ohhh, I’ve missed our 1:1 time.
And I’m not holding back.
Here’s the deal: I’ve been fed more than my fair share of vague, fluffy advice in this industry, and in this episode we're pulling back the curtain on one of the worst offenders.
In this episode, I’m pulling apart the myth of the almighty WHY and showing you what actually gets clients to say yes.
Here’s what you’ll hear inside this episode:
If your why lights you up, that’s amazing. But if you want a booked calendar and a thriving business? Your positioning and your marketing are what get you there.
Timestamps:
00:00 Welcome to the Posers Podcast
01:30 Personal Update: Long-Distance Marriage
07:31 The Impact of Personal Life on Business
10:41 Debunking the 'Find Your Why' Myth
21:14 Effective Marketing Strategies
30:42 Conclusion and Personal Sign-Off
🔗 Connect with Jodi:
📸 Website
📷 Instagram
Love this kind of coaching?
Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul.
📣 Help Spread the Word!
If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.
Tits up, ears open—let’s go build something epic.
And because I always want to give you tools that actually move the needle:
By Jodi Hendricks5
1515 ratings
After six powerhouse weeks of interviews, it’s just you and me again today—and ohhh, I’ve missed our 1:1 time.
And I’m not holding back.
Here’s the deal: I’ve been fed more than my fair share of vague, fluffy advice in this industry, and in this episode we're pulling back the curtain on one of the worst offenders.
In this episode, I’m pulling apart the myth of the almighty WHY and showing you what actually gets clients to say yes.
Here’s what you’ll hear inside this episode:
If your why lights you up, that’s amazing. But if you want a booked calendar and a thriving business? Your positioning and your marketing are what get you there.
Timestamps:
00:00 Welcome to the Posers Podcast
01:30 Personal Update: Long-Distance Marriage
07:31 The Impact of Personal Life on Business
10:41 Debunking the 'Find Your Why' Myth
21:14 Effective Marketing Strategies
30:42 Conclusion and Personal Sign-Off
🔗 Connect with Jodi:
📸 Website
📷 Instagram
Love this kind of coaching?
Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul.
📣 Help Spread the Word!
If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.
Tits up, ears open—let’s go build something epic.
And because I always want to give you tools that actually move the needle:

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