Posers with Jodi Hendricks

037: Swapping Shiplap for Saint Laurent: The Client Experience That Sells Itself


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When I say your client experience is a lever in your business—I mean it’s the thing that takes you from "pretty pictures" to premium price points and a booked-out calendar.

In this episode, I’m pulling back the curtain on the second lever behind my $200K Fall Challenge: the client experience. And not just the woo-woo version. I’m talking about the details, the systems, the delegation, and the ick-worthy moments that made me swear: never again.

Like that one time a client showed up to a shoot in literal gym shorts. (Yes, really.)

I also share:

  • How I went from styling every client myself to bringing on a stylist (and what that changed)
  • Why the right wardrobe is non-negotiable for brand elevation and client results
  • What my new stylist Kenna did that made me say “Snoopy ears perked”
  • How luxury lives in your details—and how to start there, even if you’re not full glam
    The internal climb of chasing big goals, and why the mountain is me (and probably you too)
  • If you’re serious about raising your rates, scaling with integrity, and getting OUT of the stylist-slash-CEO role, this one’s for you.

    Timestamps:
    00:00 Welcome to The Posers Podcast
    00:35 Recap and Introduction to Today's Topic
    02:11 Progress Report and Mastermind Reminder
    06:28 The Client Experience: A Key Lever
    06:42 A Horror Story from the Past
    16:03 The Importance of Styling
    17:45 Introducing Kenna: The Game-Changing Stylist
    22:23 The Impact of Styled Clients
    27:36 The Mountain is You: Overcoming Internal Struggles
    32:20 Conclusion and Call to Action

    🔗 Connect with Jodi:
    📸 Website: https://www.j-annephotography.com
    📷 Instagram: https://www.instagram.com/j.annephotography

    Love this kind of coaching?
    Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul.

    📣 Help Spread the Word!
    If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.
    Tits up, ears open—let’s go build something epic.

    And because I always want to give you tools that actually move the needle:

    • The Posing Method → My signature course that teaches you how to pose the brain instead of the body so you can drop dopamine and oxytocin in the first two minutes of a shoot and completely transform your galleries. https://j-annephotography.com/the-posing-method
      • Pass Platinum → The done-for-you print shop that brings in extra revenue on autopilot. Use https://success.passgallery.com/jodianne-platinum-referral to save $250 when you set yours up.
        • The Mastermind → You can get the early early bird discount and lock in your spot for $1,000 off until October 31st. Join here → https://thej-anneeffect.mykajabi.com/offers/FRVipR9V?coupon_code=EARLYBIRD
        • Or if you want to chat first, book a call with me here → https://calendly.com/j_anne/mastermind-clarity-call

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          Posers with Jodi HendricksBy Jodi Hendricks

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