Mastering the Business of Yoga

056: Creating Online Courses with Lauren Lapointe


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Lauren Lapointe and I met through Udemy after we both launched courses on yoga. Since then, Lauren has put out 4 courses on Udemy and experimented with Skillshare, as well as is in the process of transferring her courses on her own website. Lauren has been quite successful with her online courses and has over 12,000 students between her 4 courses.

Online courses are a great way to get your name out there, to learn a new skill, to expand your audience, and to make some passive income, but it's a daunting task. There is so much to learn about microphones, lighting, what camera to use, what software to record with, and then how to market your course.

On this episode, Lauren shares how she created her courses and what she learned along the way. She shares the research that she did (and would recommend that you do as well) and what she's learned through her course development. Finally, Lauren and I chat about the pros and cons to each platform and marekt place, and how to convert your course to sales through strategic marketing.

If you are even remotely interested in starting an online course, you don't want to miss this episode!

Enjoy!

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As well, I'm excited to announce that my boyfriend, Ryan and I have launched a new course on Udemy called Yoga for Men. This course teaches tight men and men that are new to yoga how to modify the most common yoga poses they will see in a flow class so that they can practice anywhere in a safe way.

If you or someone you know could benefit from this course, you can get it for only $25 using the promo code MBOM25 or clicking here!

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Mastering the Business of YogaBy Amanda Kingsmith

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