What makes a “world-class” estate agent?

*The 3rd of our NEW Industry expert series, where we talk to leading industry experts and influencers!*

In this week’s episode of Ignite Your Estate Agency Phil Interviews the talented Chris Watkin one of UK’s greatest Lettings and Estate Agency Growth Specialists and shares the truth about what the function of an estate agent really is, (which is far from just selling homes). He  also walks us through what characterises winning individuals and agencies in our industry.

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Chris’ Site: http://www.christopherwatkin.co.uk/

Some key takeaways:

➡️ The ability to take/accept REJECTION.

➡️ When looking for anything, people are actually looking at how much their own worth is, and so your content should aim at answering that question.

➡️ Usually the best people for a business are the ones that are both “system people'' and “people people”.

Some great moments:

✅ “Ok well let's be honest… Most of us kind of FELL into being estate agents. No one actually sets out to be an estate agent, do they?”

✅ “Humans are designed to remember STORIES”

✅ “The winners in this game of life are the ones that work hard and also play the long game”

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