Conscious consumers are so much more than review-checkers. They don’t have their credit card information saved on Amazon. They’re not swayed by “deals” or “sales”, either. Conscious consumers don’t walk the shopping mall for fun + they certainly don’t follow marketplace trends. You’ve heard the term but – still! – its definition remains ambiguous. What is a conscious consumer, exactly? This week, I’m thrilled to identify key traits of intentional shoppers. I show you exactly how you can be one,...

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