The Power in Purpose: A Podcast for Wedding Pros

072 | The Content Marketing Strategy That Saves Time (And Calls in Your Ideal Clients)


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“What the heck do I post on social media?” This is one of the questions I am asked most often. And I totally get it! Putting a content marketing strategy together sounds easy, but it rarely ever is (until now!) It is less about wondering what to post and more about creating solid systems that get you off the hamster wheel. 

So, let’s talk about content buckets. You have probably heard that term before, but chances are you don’t know what it means or how it works. But let me tell you … content buckets can SAVE you. Literally! 

Today, we are covering all things content buckets; what they are, how to decide what yours should be, and how to set them up. Of course, it all comes back to serving your ideal customers well, consistently, AND making things a little bit easier for you. 

On Today’s episode of The Power in Purpose Podcast:

  • How to use content buckets to serve you and your audience best
  • Questions to ask yourself as you get started on content topics
  • Why you should reuse your content … yes, reuse it! 

Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know -- what was your biggest takeaway? Head to my Instagram to join the conversation!

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SHOW NOTES:

http://www.powerinpurposepodcast.com

https://blog.candicecoppola.com/ep72

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  • Goal Setting Workbook: https://candicecoppola.com/goals

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The Power in Purpose: A Podcast for Wedding ProsBy Candice Coppola

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