Build That Business

103: Navigating Business When Life Doesn’t Look Like the Highlight Reel


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Let’s be real, building a business is hard enough on its own. But what happens when life throws something big at you? A special needs diagnosis like autism, a chronic illness, caregiving responsibilities, financial strain, or just the everyday weight of motherhood?

In this deeply personal episode, I’m sharing what it’s really like to navigate entrepreneurship when your life doesn’t look like the highlight reel. I’ll walk you through the mindset shifts, boundary-setting, and strategy changes that helped me continue growing my business while also showing up for my family, my son, and myself.

We’ll talk about managing your nervous system, filtering advice that doesn’t fit your season, saying no to the “shoulds,” and building a business that works for your real life—not a hypothetical one. Most of all, I want you to know: you’re not behind, you’re not broken, and you’re absolutely not alone.

If you’ve ever felt like no one understands what you’re carrying behind the scenes… this one’s for you. 💛

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Build That BusinessBy Lindsay J Williams

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