This week, we’re sharing about your must-have minimum viable product — or MVP. An MVP can mean starting your business in a minimal, curated way — simply to ensure there are customers ready to purchase from you or book with you, and to learn from those prospective customers or clients before investing time, energy, and money into a fully-developed business with a full range of products or services you aren’t yet sure your prospective clients or customers will confidently choose, purchase, or book.

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About Brand It, Build It Podcast: The Brand It, Build It Podcast — a chart-topping small business marketing podcast hosted by Kelly Zugay of With Grace and Gold® — equips you to grow your creative small business with purpose and strategy.

About With Grace and Gold®: Honored as Showit Designer of the Year, With Grace and Gold® has proudly served thousands of small businesses worldwide through award-winning, elevated brand and web design since 2014. For custom brand design services, custom web design services, and easy-to-customize Showit website templates for photographers, event planners, wedding professionals, interior designers, and creative small business owners, please visit With Grace and Gold: www.withgraceandgold.com