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5 Steps to Auditing your DSP Account is the Amazon Advertising guide you've been missing.
If "5 Steps to Auditing your DSP Account" doesn't scream clarity, this episode will, because we show exactly how to fix viewability, incrementality, and KPIs without burning cash.
Amazon PPC pros: we split campaigns into granular line items, bid up for Amazon-owned inventory, cap frequency, rotate creatives, and clean audiences so you're not paying for invisible impressions.
We also match attribution windows to each funnel stage and wire the tech right (brand/ASIN associations, pixels).
Bottom line: treat DSP like a precision tool. Measure what's actually seen and only pay for impressions that move revenue. Hit play and start the audit.
đ Connect with Stephen & Andrew:
â â Stephen Noch on LinkedInâ â
â â Andrew Bailiff on LinkedInâ â
đïžFollow That Amazon Ads Podcast:
â â LinkedInâ â
â â Spotifyâ â
â â YouTubeâ â
đ§If you found this episode valuable, the best way to support us is by following the show and leaving a review on Spotify or wherever you listen.
đYour feedback means the world to usâit helps more Amazon advertisers discover the podcast and helps us make it better.
đŹGot questions or ideas? Connect with us on LinkedInâwe'd love to hear from you.
đ New episodes drop weekly, so make sure you're following usâsame time, same place, every week.
By Stephen Noch and Andrew Bailiff5
2828 ratings
5 Steps to Auditing your DSP Account is the Amazon Advertising guide you've been missing.
If "5 Steps to Auditing your DSP Account" doesn't scream clarity, this episode will, because we show exactly how to fix viewability, incrementality, and KPIs without burning cash.
Amazon PPC pros: we split campaigns into granular line items, bid up for Amazon-owned inventory, cap frequency, rotate creatives, and clean audiences so you're not paying for invisible impressions.
We also match attribution windows to each funnel stage and wire the tech right (brand/ASIN associations, pixels).
Bottom line: treat DSP like a precision tool. Measure what's actually seen and only pay for impressions that move revenue. Hit play and start the audit.
đ Connect with Stephen & Andrew:
â â Stephen Noch on LinkedInâ â
â â Andrew Bailiff on LinkedInâ â
đïžFollow That Amazon Ads Podcast:
â â LinkedInâ â
â â Spotifyâ â
â â YouTubeâ â
đ§If you found this episode valuable, the best way to support us is by following the show and leaving a review on Spotify or wherever you listen.
đYour feedback means the world to usâit helps more Amazon advertisers discover the podcast and helps us make it better.
đŹGot questions or ideas? Connect with us on LinkedInâwe'd love to hear from you.
đ New episodes drop weekly, so make sure you're following usâsame time, same place, every week.

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