Create Tomorrow, The WGSN Podcast

113. Paris Olympics 2024 Uniform Collections


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The Olympics is not only about running the fastest, jumping the highest, and throwing the shot put the farthest. It is also about looking good while you do it. Yes, Olympic fashion is very much a thing and in this episode, you’ll learn all about it.

We hear about the fashion surrounding the Paris 2024 Olympic games – discussing key trends, sustainable choices, and WGSN Olympic fashion design highlights.

Lisa White, Director of Strategic Forecasting at WGSN hosts this Olympic kit fashion design special with guests Charlie Bardsley, Active Strategist, and Rebecca Saygi, Swimwear Strategist.



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