To succeed in digital marketing, it has become more and more important to understand the strategies and methods that your competitors are using - especially when they're effective! Knowing what's working and gaining insights about the most effective strategies can be a game-changer when it comes to digital marketing. 

If you're planning to use SEO to improve your visibility online, you'll want to identify your top competitors' methods so you can apply them and/or improve upon them for your own site. Understanding how competitors are achieving top rankings can be immensely helpful in your own marketing efforts. 

Join the conversation with your host Meredith’s husband and co-host Meredith to learn how you can improve your SEO using Semrush to build better links and higher Google rankings. 
 
IN THIS EPISODE...
[01:08] Meredith’s husband current project 
[02:57] How competitor intelligence can help improve rankings 
[04:40] How to use Semrush to find competitor backlinks 
[08:00] What is a "no-follow" link 
[13:50] How to use Semrush for short & long-term SEO goals 
[14:33] The difference between "backlinks" and "links" 
[15:40] How we, and other sites, use affiliate links 
[19:58] How to convert a Semrush trial to a free plan 
[21:44] How to ask other bloggers for links 
[23:53] Why Google doesn't access content in private groups 

MEREDITH'S HUSBAND SAYS...
• "There’s no single plan of action for building links."
• "Links are very important - you will need links in order for your SEO to be effective."
topics: SEO, building backlinks, links, semrush, competitor research, off-site SEO

LINKS MENTIONED
• Semrush Trial Setup: https://meredithshusband.com/semrush
• Today's Video: https://www.thewebinaut.com/blog/see-competitors-links 

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Meredith's Husband
https://www.meredithshusband.com