Content Marketing for Real Estate | Lead Generation and Marketing Tips for Real Estate Agents

121: Mastering Real Estate Farming and Relationship Building with Kasie Gray


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In this episode of the Modern Real Estate Mama podcast, Braiden and Kasie Gray dive into the world of real estate farming, postcard marketing, and relationship building. Kasie, a broker associate from Ukiah, California, returns to the podcast to share her journey and strategies that have helped her build a successful real estate business. Starting her career at just 18, Kasie leveraged her background and community involvement to create a brand that is both recognized and trusted in Ukiah, California. The discussion covers a range of topics, including the importance of postcard marketing, tips for real estate farming, and the value of building authentic relationships within the community. Kasie also offers insights into her various volunteer efforts, as well as her advice for other moms in real estate on how to balance work and family life. This episode is packed with practical advice and personal anecdotes, making it a must-listen for real estate professionals looking to enhance their marketing efforts and community presence.


Connect with Kasie on Instagram.

Get Kasie's Postcard Marketing Plan here.

Use Code Braiden15 for our Merch Collab with Kasie.

00:00 Welcome Back to the Modern Real Estate Mama Podcast
01:06 Kasie's Journey into Real Estate
03:44 Balancing Real Estate and Community Involvement
07:05 The Power of Authentic Marketing
10:59 Launching a Farming Kit for Real Estate Agents
16:50 Tips for Effective Real Estate Farming
20:57 Building Relationships and Consistency
32:58 Advice for Moms in Real Estate
42:14 Final Thoughts and Contact Information for Kasie

...more
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Content Marketing for Real Estate | Lead Generation and Marketing Tips for Real Estate AgentsBy Braiden McKee | Marketing Tips for Real Estate Agents and Lead Generation

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