The Dave Gerhardt Show (from Exit Five)

#129: Inside Exit Five | Do Nurture Sequences Work? How to Become a Better Copywriter and Why Brand Matters in B2B


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We are debuting a new regular segment of the podcast called “Inside Exit Five.” We will dive into some of the popular topics and share lessons and learnings from inside the Exit Five community.

Dave is joined by Matt Carnevale (Marketing Manager at Exit Five), and they cover

  • Do nurture sequences still work in B2B?
  • Best books, resources, and strategies to become a better copywriter
  • How to become the go-to resource for your customers
  • Why brand matters in B2B

PS. We’d love to get your questions and feature you on this podcast. Have a hot topic, a burning question, or just want to say hi? Send us a voicenote at [email protected] and we will feature you on the show. Emails are fine too, but a voice note might get you on the pod :)

Timestamps

  • (00:00) - - Introduction to this new podcast format
  • (03:21) - - Nurture sequences: do they work?
  • (08:41) - - Mastering Copywriting: Practical Tips and Techniques
  • (13:11) - - Elevating B2B Branding: The Power of Reputation
  • (19:32) - - Building B2B Brand Equity: Beyond Identity to Reputation
  • (21:45) - - Becoming the Trusted Authority: Crafting Your Strategic Narrative

  • Join 50,0000 people who get Dave's Newsletter here: https://www.exitfive.com/newsletter
    Learn more about Exit Five's private marketing community: https://www.exitfive.com/

    ***

    Brought to you by:

    Knak - A no-code, campaign creation platform that lets you go from idea to on-brand email and landing pages in minutes, using AI where it actually matters. Learn more at knak.com/exitfive.

    Optimizely - An AI platform where autonomous agents execute marketing work across webpages, email, SEO, and campaigns. Get a free, personalized 45-minute AI workshop to help you identify the best AI use cases for your marketing team and map out where agents can save you time at optimizely.com/exitfive (PS - you'll get a FREE pair of Meta Ray Bans if you do).

    Customer.io - An AI powered customer engagement platform that help marketers turn first-party data into engaging customer experiences across email, SMS, and push. Learn more at customer.io/exitfive.  


    ***

    Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.

    • They give you unlimited podcast editing and strategy for your B2B podcast.
    • Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.
    • Visit hatch.fm to learn more
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    The Dave Gerhardt Show (from Exit Five)By Exit Five

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