Why does pricing feel so vulnerable as a creative entrepreneur? In this powerful episode, Colleen Underwood returns to unpack the deeper emotional layers behind pricing your work. We explore how personal stories, cultural messages, and self-worth directly impact the way we value our time, services, and creative offers.

From money mindset blocks to fears of being seen as greedy or inexperienced, we discuss the common narratives that keep creatives stuck in undercharging or second-guessing their prices. Colleen shares practical tools for overcoming scarcity, owning your value, and making confident pricing decisions rooted in truth—not fear.

If you’ve ever struggled with pricing your art, coaching, or creative services, this conversation is for you. Get ready to unearth what’s really holding you back and discover how to price with clarity, confidence, and alignment.

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