Build That Business

133: Sales Convos Pt. 2 - The Sales Script Myth: From The Gorgeous Effect


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133: Sales Convos Pt. 2 - The Sales Script Myth: From The Gorgeous Effect

This episode is an excerpt from my recent conversation on The Gorgeous Effect Podcast with Julie Chenell and Cathy Olson,  part 2 of our 3-part Sales Series.

In this segment, we dive straight into the real talk around sales scripts, AI, and what actually creates a confident, high-converting sales experience. You’ll hear why memorizing a script (or leaning on AI alone) won’t turn anyone into a strong closer, and why the magic really lives in nuance, understanding human behavior, and bringing your full energy into the process.

We unpack the difference between surface-level selling and the kind of connection-driven conversations that lead to genuine yeses. You’ll hear candid stories, practical insights, and the simple shifts that help you move away from “salesy” tactics and into a more natural, aligned approach.

If you’ve ever wondered why some people sell with ease while others get stuck, or you’re ready to rethink how you show up in your sales process, this episode is packed with the perspective you need.

Tune in for a fun, honest, strategy-rich conversation pulled straight from The Gorgeous Effect.

Join our upcoming free class: www.Easiestyes.com/class
" Master Your Sales Instincts, Double Your Close Rate, & Start Guiding Conversations Where Buyers Sell Themselves"

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Build That BusinessBy Lindsay J Williams

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