The Branding Business School Podcast

135: How Your Wardrobe is Impacting Your Brand ft. Hollywood Stylist Dina Cerchione


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Transform your personal brand with expert insights from Hollywood stylist Dina, who has spent over 25 years transforming celebrities and reality TV guests into style icons. Dina's journey from high school fashion enthusiast to a Manhattan denim brand employee and finally a top stylist in California, offers rich, inspiring stories. She now leverages her Hollywood experience to help modern entrepreneurs, speakers, and coaches create authentic personal brands through style.

Discover how style plays a pivotal role in visual and emotional branding. Dina shares the secrets behind creating a cohesive vibe through colors, fonts, language, and personal appearance. She also dives into the cultural shift driven by social media—a place where authenticity can significantly impact consumer trust and perception. Learn how to align your appearance with your brand identity to avoid missed opportunities and build lasting, trustworthy relationships with your audience.

Victoria and Dina explore the balance between relatability and professionalism, stressing that authentic doesn't mean unkempt. Dina provides practical tips on building a standout personal wardrobe that reflects your career aspirations, emphasizing the importance of proper fit and how it affects confidence and productivity. From the dangers of homogenized fashion trends to the power of unique branding, this episode is packed with actionable advice to help you make a lasting impression through intentional style. Whether you're an entrepreneur, speaker, or coach, Dina's expertise will guide you in creating a polished and impactful personal brand.

Links Mentioned in Today's Episode:

Connect with Dina on Instagram

Visit Dina's Website

BrandWell Designs

For show notes, head to www.thebrandingbusinessschool.com/thepodcast/


Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/

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The Branding Business School PodcastBy Victoria Marcouillier

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