Sign up to save your podcasts
Or
Share 150: Subscription Fatigue, AI Ethics, and the Mass Exodus Nobody's Talking About (And yet everyone is talking about it)
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
150: Subscription Fatigue, AI Ethics, and the Mass Exodus Nobody's Talking About (And yet everyone is talking about it)
I'm kicking off 2026 with something I haven't done in a while... business predictions. This is a callback to early Big Brave Business days when Amanda and I would predict what's coming for the year ahead.
My friend Kaili sparked this conversation in her community on Threads, and the responses got me thinking about what I actually believe is coming for online business in 2026 (and what I'm not buying into).
What I'm NOT predicting:
What I AM predicting:
On subscription models:
Your revenue goals are not your customer's responsibility. When we create offers based on what WE need rather than what our customers actually want... that's when subscription fatigue becomes real. There's still room for quality memberships and MRR models, but only if they genuinely serve your ideal client.
On the exodus from online business:
A lot of people entered online entrepreneurship in 2020 out of necessity or because they were sold the dream. Years later, without profits or sustainability, many will choose the stability of traditional employment. And honestly? Jobs still suck. So this is going to be complicated.
Related Episodes:
What are YOUR predictions for 2026? Come find me on social media and let's talk about it.
Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation.
Launch Your Own Podcast:
Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast.
https://launchmyshow.com/
Connect with Sarah Heeter & Big Brave Business:
https://www.instagram.com/sarahkheeter/
https://www.threads.net/@sarahkheeter
https://www.instagram.com/bigbravebusiness
https://www.youtube.com/@bigbravebusiness
View all episodes
By Sarah Heeter
5
6565 ratings
I'm kicking off 2026 with something I haven't done in a while... business predictions. This is a callback to early Big Brave Business days when Amanda and I would predict what's coming for the year ahead.
My friend Kaili sparked this conversation in her community on Threads, and the responses got me thinking about what I actually believe is coming for online business in 2026 (and what I'm not buying into).
What I'm NOT predicting:
What I AM predicting:
On subscription models:
Your revenue goals are not your customer's responsibility. When we create offers based on what WE need rather than what our customers actually want... that's when subscription fatigue becomes real. There's still room for quality memberships and MRR models, but only if they genuinely serve your ideal client.
On the exodus from online business:
A lot of people entered online entrepreneurship in 2020 out of necessity or because they were sold the dream. Years later, without profits or sustainability, many will choose the stability of traditional employment. And honestly? Jobs still suck. So this is going to be complicated.
Related Episodes:
What are YOUR predictions for 2026? Come find me on social media and let's talk about it.
Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation.
Launch Your Own Podcast:
Podfox offers a 100% free, private strategy session for anyone thinking of starting a podcast.
https://launchmyshow.com/
Connect with Sarah Heeter & Big Brave Business:
https://www.instagram.com/sarahkheeter/
https://www.threads.net/@sarahkheeter
https://www.instagram.com/bigbravebusiness
https://www.youtube.com/@bigbravebusiness
More shows like Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
View all
Motherhood Anthology: Photography Education for a Business You Love
53 Listeners
Here's Hope: Finding Hope in the Chaos with Kasey Hope
122 Listeners
Pet Shop Girls with Sherry (Odyssey Pets) and Carly (House of Paws) - A Podcast for Independent Pet Pros
10 Listeners
Build Your Bakery Podcast with Jonica Thompson | Turn Your Baking Skills into a Profitable Business!
13 Listeners
The Passionate Stewardship with Dr. Cherie: A Radical Self-Care Podcast for Helping Professionals
2 Listeners
Anxious Adventurer with Katy Schlegel | A podcast about connection and exploration on the journey of life
8 Listeners
Motherhood Journeys: {MOM}ents with Madly Wish by Whitney Surane
10 Listeners
Somming in the Desert: Appreciating Arizona's Food and Wine Culture with Casey Thorne
0 Listeners
Your Breakthrough Blueprint with Becky Aste | for the highly ambitious, high-performing wife who is ready to repair connection in her marriage and harmony in her body and life
39 Listeners
Confessions of a Bra Lady, with Missy Helderman
12 Listeners
Healing After Baby Loss with Doreen Korba from StillMama.org
40 Listeners
Forest Educator with Ricardo Sierra | A Podcast for Revolutionary Conversations about Nature-Based Education
25 Listeners
A Simple Therapy Podcast: Honest Conversations on Therapy, Mental Health, Healing and Self-Growth
20 Listeners
Ditch the Ick with Katie Carson: Redefining Relationships, Self-Worth, and Building Your Dream Life as Millennial and Gen X Women
12 Listeners
Vibrantly Grey with Kathy Werking: A Podcast for Women Over 50 and Thriving
3 Listeners
Tip the Dish: Dishing Tips on Natural Pet Care and Nutrition from Retail.Pet, Hosted by The Pet Shop Girls Carly Patryluk of House of Paws and Sherry Redwine of Odyssey Pets
11 Listeners
Midwife Life: Midwifing you through health, motherhood, and the sacred mess of life’s transformations with Diane Ortega
8 Listeners
AI Queens: Elevate Your Business with Technology with Erika Stanley, Branding and AI Strategist
14 Listeners
Hands On Heroes with Valerie Crafton
2 Listeners