How'd She Do That?

151. Ariel Okin, Founder of Ariel Okin Interiors, Sharing How She Launched Her Impressive Namesake Brand & Continues to Elevate Her Clients' Spaces Through Interior Design


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Today's guest is Ariel Okin, founder of Ariel Okin Interiors. Ariel's New York-based, full-service interior design firm specializes in luxury residential, commercial, and hospitality projects across the country. Ariel’s signature style can be interpreted as “traditional with a twist” – warm, livable, and elegant spaces, with an edited, contemporary and practical approach. A deft use of color, emphasis on clean lines, and mix of bespoke and antique items are hallmarks of her aesthetic, yet no two projects are alike.

Ariel established her firm in 2016 and has since been featured and profiled in Architectural Digest, Elle Decor, House Beautiful, Domino, Vogue, The Wall Street Journal, and New York Magazine, among others. In 2022, she was recognized as one of House Beautiful’s Next Wave Designers, an exclusive list of the top interior design talent in the country.

In 2021, she was named a House & Garden Gold List Designer, and Elle Decor declared “Okin’s impeccable design efforts are striking.” In 2019, Ariel’s work for Lena Dunham’s West Village home graced the cover of the Fall issue of Domino; Ariel also designed the New York Headquarters for Gwyneth Paltrow’s Goop that same year.

Ariel has launched multiple capsule collections – in Spring 2022; she debuted a wallpaper line with The Mural Source at High Point Market; in 2021, an accessory collection with One Kings Lane; in 2020, a wallpaper collection with Chasing Paper. A lighting and rug collection and her first book are in the works for 2022/23.

Separate from her design work, Ariel also helms her editorial and e-commerce site, Fenimore Lane, a menagerie of interior design inspiration, interviews, and a shop focused on all things home and lifestyle.

In addition to designing, Ariel is a contributing writer to Vogue.com, Architectural Digest, and Domino.

Current residential projects range across the country, from Park Avenue and Central Park West to Locust Valley, NY, and Greenwich, CT. Ariel lives in Westchester, NY with her husband, two daughters, and dog, Charlie.

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How'd She Do That?By Emily Landers

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