The Power in Purpose: A Podcast for Wedding Pros

162 | The Marketing Strategy For Wedding Pros That’s Algorithm Proof


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In this episode, I’m sharing a powerful marketing strategy for wedding pros who want to move beyond the limitations of single-platform marketing (read: the Instagram rat race). If you’re tired of constantly battling algorithm changes and seeing inconsistent reach, this episode is for you. We’re diving into the benefits of omnichannel marketing—a strategy that allows you to connect with clients across multiple platforms, build brand recognition, and strengthen customer trust.

On this episode of The Power in Purpose Podcast:

  • [00:00]: Introduction to Omni-Channel Marketing

  • [09:01]: The Importance of Consistency

  • [12:10]: Steps to Implementing an Omni-Channel Strategy

  • [15:02]: Mapping the Customer Journey

  • [17:51]: Refining Your Branding

  • [21:09]: Creating a Content Strategy

  • [24:00]: Utilizing Tools for Success

  • [27:11]: Common Mistakes in Omni-Channel Marketing

Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola

 

SHOW NOTES:

http://www.powerinpurposepodcast.com

 

GET ON THE WEDDINGPRO INSIDERS WAITLIST:

Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com

 

SHOW SPONSORS:

Learn more about Honeybook & Get 50% Off: http://candicecoppola.com/honeybook

Sign-Up for Flodesk & Get 50% Off: http://candicecoppola.com/flodesk

 

JOIN ME INSIDE THE PLANNER’S PLAYBOOK:

Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com

 

CONNECT WITH ME:

http://instagram.com/candice.coppola

https://www.youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw

https://www.facebook.com/thecandicecoppola

 

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The Power in Purpose: A Podcast for Wedding ProsBy Candice Coppola

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