Today’s guest is Mark King, the CEO of Taco Bell. Of course, Taco Bell was already an iconic brand when Mark took over in 2019, but he has helped them achieve even more success and innovation. 

Get this: he even had the Taco Bell logo shaved into the side of his head, if that tells you ANYTHING about the kind of leader you’re about to learn from. 

That’s the thing about Mark. He is NOT afraid to go big.

In fact, he believes leaders have to set big aspirational goals. That’s what he’s doing at Taco Bell, and it’s also how he led incredible turnarounds at both TaylorMade and Adidas North America.

It’s not enough to just aim for incremental growth. If you really want to disrupt the status quo, you’ve got to chase something extraordinary. 

This is one of those conversations that’s gonna leave you buzzing with practical ideas AND big time inspiration. 

You’ll also learn:

Take your learning further. Get proven leadership advice from these (free!) resources:

The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go 

Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day

Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.