Ignite Your Estate Agency

166 Adam Day from eXp talks to Sam about the rise of the personal agent model


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Unlock the strategies that transformed Adam Day from a traditional estate agent into an industry pioneer. 

We trace Adam's journey from the inception of Hatch, one of the UK's first online estate agencies, through its challenges and triumphs, to its acquisition by the Connells Group. 

Adam shares insights into estate agency profitability and his significant move to eXp Realty. Discover how this change was influenced by industry events like Prop Trend, which have shaped property discussions and trends significantly.

Learn how eXp supports a strong community among agents, rewards recruitment and support efforts, and allows for higher profit margins through a unique business model. Adam's story is not just inspiring

It’s a blueprint for any estate agent looking to navigate the complexities of the market and emerge successful. Tune in to gain invaluable insights into future trends, the evolving landscape of estate agencies, and strategies that can IGNITE your agency’s growth.

When you’re ready here are 3 ways we can help you to IGNITE your agency:

1. Come see behind the scenes of AshdownJones in Windermere on this unique and FREE day! Book your spot here www.ajmastermind.co.uk/btsday

2. Listen to another episode: https://www.ajmastermind.co.uk/ignite-podcast

3. Request an AJ Mastermind brochure by calling 015394 40892 or emailing [email protected]


Ask your questions to Sam Or Phil: [email protected]  OR [email protected]

Engage with ambitious agency owners and grow your business by visiting our private Mastermind Facebook page: https://www.facebook.com/groups/ajmmforagencygrowth

If you have any questions please get in touch. Also, make sure you check out our upcoming events at: www.ajmastermind.co.uk/events 



Some key takeaways:

➡️ Gain valuable lessons from Adam Day's transition from Hatch to eXp Realty, including the importance of rebranding, trademarking, and the innovative business models that foster agent community and higher profit margins.

➡️ Learn about the future trends in estate agency from Adam Day's perspective, highlighting the transformative potential of eXp's "Teams model" and its impact on enhancing customer experience and agent profitability.

Some great moments:

✅ “He was more hated than I was, definitely because he was a bit spikier than I was well, I actually got put next to him at one of the big industry award events”


✅ “ We were making a profit, but I was still going out doing valuations and listing houses 13, 14”


✅ “Some guy in north carolina approached me and said we're thinking of setting up in the uk, would you be interested? And I kind of said that's interesting!”


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Ignite Your Estate AgencyBy Sam Ashdown & Phil Jones


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