The Remarkable CEO for Chiropractors

167 - How to Track Leads for Real Growth


Listen Later

Never ask the question “Whatever happened to so-and-so” again…

- You must track and measure every step of the Client Journey 

- Each step creates a specific Key Performance Indicator (KPI) with Goals 

- Identify the specific measurable Action Step that defines a category  

- The Definitions of Prospect, Lead, New Patient, and NP Conversion 


Episode Highlights

04:41 - Conveying clarity to our team allows you to recruit and mobilize them into the mission

07:57 - Understanding that there is a flow to each person’s journey will help you reach from prospect to conversion.

11:56 - You must make this journey a remarkable one and know that your attention is solely on  the person when working with them.

14:05 - Discover the Remarkable Hourglass Business Model 

17:22 - Each step that the patient is on, going from prospect to conversion, is a measurable KPI that you need to be aware of and track.

 

Resources Mentioned

Download the Remarkable Hourglass Business Model Infographic here: https://theremarkablepractice.com/podcast-ep167-hourglass

To learn more about the REM CEO Program, please visit: www.theremarkablepractice.com/rem-ceo

Schedule a Brainstorming call with Dr. Pete

Dr. Stephen’s LinkedIn

Dr. Peter’s LinkedIn

The Remarkable CEO Website

Dr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

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The Remarkable CEO for ChiropractorsBy Dr. Peter Camiolo and Dr. Stephen Franson

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