Robin Mason, dsm-firmenich's President of Fine Fragrance NAM, is in the Perfume Room this week! A lifelong beauty executive whose corporate background spans across retail, marketing, and sales on both the brand and supplier of the biz, Robin is not only an esteemed leader of the industry, she's a wealth of knowledge.

Today, we are lucky to reap the benefits. Robin explains what it means to be the President of Fine Fragrance at one of the biggest fragrance suppliers and innovators in the world. She walks us through the various corporate fragrance roles that exist, how she motivates and inspires her organization, industry trends and innovations, and shares personal stories surrounding her lifelong connection to perfume.

www.dsm-firmenich.com

FRAGS MENTIONED:

Glossier: Reve, Doux; Aramis, Oscar de la Renta Oscar, Cacharel Anais Anais, Le Labo Santal 33

NOW-APR 8, buy Commodity Orris:

⁠https://commodityfragrances.com/pages/coming-soon-editions⁠