Prosperous Coach Podcast

169: What It Takes to Be Successful in Your Coaching Business


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This episode might surprise you ... Find the full transcript at prosperouscoach.com/169.

New coaches often ask me what does it really take to be good at this ... to earn a good living at coaching by running your own business? Great question!

Welcome to Your Coaching Business Journey

You want to make a good living at this, help people, and be the director of your own career and lifestyle. Your coaching business can bring you all of those things and more.

After 20+ years growing my own coaching business I've realized that it's been the territory of my greatest personal transformation. It’s been a spiritual journey because I’ve raised the courage to stay in it and ride all the waves. I’ve evolved and have more to do there.

So here's my invitation to you … if you're going to build your own coaching business — go for it without limits. Stay the course. Keep the faith. Believe in yourself even and especially through the down times when you're not meeting your goals or feeling stuck.

Let’s explore what it really takes from two angles:

First, mindset shifts you’ll need to make.

And two, actions you’ll need to take.

As you listen think in terms of your potential rather than what you have to have achieved already. Wherever you are on this journey, you’re in the right place to move forward. Forward is always the best direction.

Let’s start with the most crucial mindset …

Mindset #1 - Embrace Being a Beginner in Your Coaching Business

Learn to be okay with not knowing everything and with being bad at some things until you get better at them.

Explorers and scientists get the value of this mindset. They know that first you summon courage and that most mistakes made along the way are happy accidents.

I've never liked the phrase "fake it ‘til you make it" because you can be totally authentic while you're learning things. Be transparent.

  • You can tell your clients you're new at this.
  • You can flub up and just bounce back.
  • You can apologize for mistakes and learn from them.

No one will mind. In fact we're living in times where vulnerability is appreciated. Don't perform. Connect. Don't judge yourself. Allow yourself to grow.

Mindset #2 - Let Your Coaching Business Be Your Teacher

Your clients will teach you how to be a better coach. Your marketing mistakes will teach you how to be a better marketer. Your peers will teach you how to be a better leader.

What circumstances or events feel like they repeatedly take YOU down a peg? Those are your Core Lessons in life. Make it part of your purpose to master those things.

For example, I seem to need to continually learn how to stand in my power and how to hold healthy boundaries. I've come a long way with this. My business has been my greatest teacher.

And, your client’s Core Lessons may very well be the challenges that also trip you up. Interesting, right? It’s all a big mirror.

I'd love to hear from you. Stay inspired and make things happen! - Rhonda Hess, Prosperous Coach

  • Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
  • For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
  • Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.
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Prosperous Coach PodcastBy Rhonda Hess, International Business Coach & Niche Strategist

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