In this episode of the Wedding CEO Podcast, Alora highlights Instagram's evolving role as a vital business tool, explaining how wedding photographers can optimize their grid to tell a complete wedding day story. She underscores the significance of a strong personal and brand story, community engagement, and the need to adapt to changing platforms. Tune in to get inspired, learn new strategies, and prepare for a transformative year ahead.

00:00 Welcome to the Wedding CEO Podcast
00:38 Reflecting on Business Changes and Growth
01:13 Exciting New Ventures and Personal Branding
01:49 The Importance of Strategy in Business
02:19 Revamping One-on-One Intensives
04:05 Community and Marketing Challenges
06:11 Instagram as a Business Strategy
07:22 Optimizing Your Instagram Grid
09:25 Using Instagram Stories and Reels Effectively
13:04 Planning Content and Building Connections
17:05 Final Thoughts and Looking Ahead

🔗 Links Mentioned:
145. Attract Your Dream Clients With Your Brand Story
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