Ever wonder what happens after a lead fills out your inquiry form? Spoiler: if you’re not sending them to a Redirect Workflow™ (my signature process), you’re missing out on bookings!!

In this episode, I’m breaking down my exact Redirect Workflow™ the exact one I use and teach my students to effortlessly guide potential clients from inquiry to booked.

You’ll learn:✨ Why your post-inquiry experience is just as important as your marketing✨ The 3 must-have elements of a high-converting redirect page✨ How to set it up so it nurtures, educates, and builds trust on autopilot✨ And why this small shift could be the biggest game-changer for your conversion rates

If you’ve been feeling like inquiries ghost you or don’t know what to do next, THIS is your episode. Pull up your notes app because you’re about to turn your inquiry process into a conversion machine

🫶 Grab my exact Redirect Showit Template HERE

🌞 Showit website templates HERE

🧡 APPLY for Business Coaching with me HERE

🎉 AFTERSHOOT Retouching FREE through September

https://aftershoot.com/retouching/?ref=racheltraxler

💙 1 MONTH FREE of Showit website host HERE

Follow @racheltraxler on IG

What would I do if I only had $1,000 to start or completely rebuild my photography business. In this episode, I break down exactly where I’d spend every dollar to create a high-converting, sales-driven photography brand that books clients and grows fast!

Whether you’re just starting out or looking to reset your strategy, I’m sharing the tools, investments, and mindset shifts that will give you the biggest ROI (without wasting time or money on fluff).

If you’re ready to stop guessing and start building a business that actually books, this episode is your blueprint.

📸 What You’ll Learn in This Episode: ✔️ The 4 essential areas I’d invest in first with $1,000 ✔️ The FREE strategies I’d use to get traction fast ✔️ My step-by-step breakdown of where every dollar goes ✔️ How to avoid common beginner mistakes and money drains ✔️ The key to building a business that converts inquiries into paying clients

💡 Whether you’re starting fresh or want a strategic reset, you’ll leave this episode knowing how to confidently use $1,000 to grow a thriving photography business.

🧡 Links + Resources Mentioned in This Episode: 👉 Apply for Rachel’s Photography Business Coaching – ⁠https://racheltraxler.com/passiontoprofit⁠

🎉

⁠⁠

📸 2 Months FREE of PASS+ for online galleries – ⁠https://racheltraxler.passgallery.com/referral⁠

⁠⁠ ✨ KIT Email Service Provider

⁠https://partners.kit.com/zktpqid4xbzc⁠

🍯Honeybook

⁠⁠https://share.honeybook.com/racheltraxler

💻 Showit Website host

⁠https://showit.com/r/rachel1⁠

🧡Manychat for Keyword Automation Lead generation

⁠https://manychat.partnerlinks.io/5yy0xp72qjxe

What would I do if I only had $1,000 to start or completely rebuild my photography business. In this episode, I break down exactly where I’d spend every dollar to create a high-converting, sales-driven photography brand that books clients and grows fast!

Whether you’re just starting out or looking to reset your strategy, I’m sharing the tools, investments, and mindset shifts that will give you the biggest ROI (without wasting time or money on fluff).

If you’re ready to stop guessing and start building a business that actually books, this episode is your blueprint.

📸 What You’ll Learn in This Episode:
✔️ The 4 essential areas I’d invest in first with $1,000
✔️ The FREE strategies I’d use to get traction fast
✔️ My step-by-step breakdown of where every dollar goes
✔️ How to avoid common beginner mistakes and money drains
✔️ The key to building a business that converts inquiries into paying clients

💡 Whether you’re starting fresh or want a strategic reset, you’ll leave this episode knowing how to confidently use $1,000 to grow a thriving photography business.

🧡 Links + Resources Mentioned in This Episode:
👉 Apply for Rachel’s Photography Business Coaching – https://racheltraxler.com/passiontoprofit

🎉

📸 2 Months FREE of PASS+ for online galleries – https://racheltraxler.passgallery.com/referral

✨ KIT Email Service Provider

https://partners.kit.com/zktpqid4xbzc

🍯Honeybook

💻 Showit Website host

https://showit.com/r/rachel1

🧡Manychat for Keyword Automation Lead generation

https://manychat.partnerlinks.io/5yy0xp72qjxe

Hello sunshines! ✨ Today’s episode is one you’re going to want to take notes on because we’re talking all about adding video to your photography business. 📸🎥 Whether you’ve been thinking about offering video for your couples, or you’re just curious how photographers are pulling off both without burning out, this one’s for you.

I’m joined by Shayna Lloyd, who’s sharing her experience of seamlessly blending photography and video services, what’s actually involved in making it work, and how it’s transformed her business. Trust me..you’re going to walk away wanting to dip your toes into the video world!

🧡APPLY for Business Coaching with me! ⁠⁠⁠⁠⁠⁠⁠https://racheltraxler.com/passiontoprofit⁠⁠⁠⁠⁠⁠⁠

🌞Create predictable inquiries for your Photography Business:

https://racheltraxler.com/predictable-inquiries-freebie

📸 2 months FREE of PASS+ for your online digital gallery and ⁠⁠⁠⁠⁠passive income - https://racheltraxler.passgallery.com/referral⁠⁠⁠⁠⁠

👉 Listen to my SECRET PODCAST on How to Book Weddings on autopilot:⁠⁠⁠⁠⁠⁠https://racheltraxler.com/secret-podcast⁠⁠⁠⁠⁠⁠

🌞Learn 10 FREE LEAD GENERATION strategies ⁠⁠⁠⁠⁠⁠https://racheltraxler.com/lead-generation-freebie⁠⁠⁠⁠⁠⁠

🎉 Cull + edit our photos in @AFTERSHOOT

get 20% off the new upgraded version here -⁠⁠⁠⁠⁠⁠https://aftershoot.com/edits/?ref=racheltraxler⁠⁠⁠⁠⁠⁠

📃 $10 off all Legal contracts and clauses with The Legal Paige -⁠⁠⁠⁠⁠⁠https://thelegalpaige.com/?aff=447⁠⁠⁠⁠⁠⁠

CODE: RACHELTLP10

⭐️ Keyword Automation for Lead Generation with Manychats -⁠⁠⁠⁠⁠⁠https://manychat.partnerlinks.io/5yy0xp72qjxe⁠⁠⁠⁠⁠⁠

👏 1 MONTH FREE of Reel Templates -⁠⁠⁠⁠⁠⁠https://socoialtemplates.peachs.co/a/rachel-traxler⁠⁠⁠⁠⁠⁠

⁠IG - https://instagram.com/racheltraxler⁠

⭐️⭐️⭐️⭐️⭐️LEAVE A 5-STAR REVIEW!!⭐️⭐️⭐️⭐️⭐️

Ever wonder what actually makes a client book or walk away?
In this episode of The Gold Biz Podcast, I’m pulling back the curtain on two real client scenarios: one that booked and one that didn’t. We’re breaking down exactly what happened inside the inquiry, the communication, the red flags, the green lights, and what ultimately led to a conversion or a pass.

Whether you're struggling with ghosting, trying to improve your booking rate, or just curious about what makes clients click, this episode is packed with raw insights and real takeaways that will shift the way you approach your next inquiry.

If you’ve ever thought “Why didn’t they book?” this one’s for you.

🧡 Let’s dive into the files and decode the YES and the NO

____________________

🧡APPLY for Business Coaching with me! ⁠⁠⁠⁠⁠⁠https://racheltraxler.com/passiontoprofit⁠⁠⁠⁠⁠⁠

🌞Create predictable inquiries for your Photography Business:

https://racheltraxler.com/predictable-inquiries-freebie

📸 2 months FREE of PASS+ for your online digital gallery and ⁠⁠⁠⁠⁠passive income - https://racheltraxler.passgallery.com/referral⁠⁠⁠⁠⁠

👉 Listen to my SECRET PODCAST on How to Book Weddings on autopilot:⁠⁠⁠⁠⁠https://racheltraxler.com/secret-podcast⁠⁠⁠⁠⁠

🌞Learn 10 FREE LEAD GENERATION strategies ⁠⁠⁠⁠⁠https://racheltraxler.com/lead-generation-freebie⁠⁠⁠⁠⁠

🎉 Cull + edit our photos in @AFTERSHOOT

get 20% off the new upgraded version here -⁠⁠⁠⁠⁠https://aftershoot.com/edits/?ref=racheltraxler⁠⁠⁠⁠⁠

🧡 PASS+ Platinum program - code: RACHELTRAXLER

⁠⁠⁠⁠⁠https://success.passgallery.com/platinum-referral⁠⁠⁠⁠⁠

📃 $10 off all Legal contracts and clauses with The Legal Paige -⁠⁠⁠⁠⁠https://thelegalpaige.com/?aff=447⁠⁠⁠⁠⁠

CODE: RACHELTLP10

⭐️ Keyword Automation for Lead Generation with Manychats -⁠⁠⁠⁠⁠https://manychat.partnerlinks.io/5yy0xp72qjxe⁠⁠⁠⁠⁠

👏 1 MONTH FREE of Reel Templates -⁠⁠⁠⁠⁠https://socoialtemplates.peachs.co/a/rachel-traxler⁠⁠⁠⁠⁠

IG - https://instagram.com/racheltraxler

⭐️⭐️⭐️⭐️⭐️LEAVE A 5-STAR REVIEW!!⭐️⭐️⭐️⭐️⭐️

Named Top Photographer by Martha Stewart Weddings, BRIDES, and Harper's BAZAAR, Liz Banfield joins me to talk about converting your branding into tangible, real-life value

🌞Create predictable inquiries for your Photography Business:

https://racheltraxler.com/predictable-inquiries-freebie

🧡APPLY for Passion To Profit! -⁠⁠⁠https://racheltraxler.com/passiontoprofit⁠⁠⁠

📸 2 months FREE of PASS+ for your online digital gallery and⁠⁠⁠ passive income - https://racheltraxler.passgallery.com/referral⁠⁠⁠

👉 Listen to my SECRET PODCAST on How to Book Weddings on autopilot:⁠⁠⁠https://racheltraxler.com/secret-podcast⁠⁠⁠

🌞Learn 10 FREE LEAD GENERATION strategies ⁠⁠⁠https://racheltraxler.com/lead-generation-freebie⁠⁠⁠

🎉 Cull + edit our photos in @AFTERSHOOT

get 20% off the new upgraded version here -⁠⁠⁠https://aftershoot.com/edits/?ref=racheltraxler⁠⁠⁠

🧡 PASS+ Platinum program - code: RACHELTRAXLER

⁠⁠⁠https://success.passgallery.com/platinum-referral⁠⁠⁠

📃 $10 off all Legal contracts and clauses with The Legal Paige -⁠⁠⁠https://thelegalpaige.com/?aff=447⁠⁠⁠

CODE: RACHELTLP10

⭐️ Keyword Automation for Lead Generation with Manychats -⁠⁠⁠https://manychat.partnerlinks.io/5yy0xp72qjxe⁠⁠⁠

👏 1 MONTH FREE of Reel Templates -⁠⁠⁠https://socoialtemplates.peachs.co/a/rachel-traxler⁠⁠⁠

Rach IG - https://www.instagram.com/racheltraxler/

Liz IG - https://www.instagram.com/lizbanfieldwed/

⭐️⭐️⭐️⭐️⭐️LEAVE A 5-STAR REVIEW!!⭐️⭐️⭐️⭐️⭐️

If you've ever wondered how the heck to get consistent referrals from planners (and not just cross your fingers and hope for the best), this episode is for YOU. 🎉

In today’s episode, I’m joined by a high-end wedding planner who’s spilling the real tea on what makes photographers referrable. We’re diving deep into what planners are actually looking for when they build their go-to vendor list, and how YOU can position yourself to be one of them.

We cover:
✨ What makes photographers stand out (and what makes them forgettable)
✨ How to build real relationships with planners (without being pushy)
✨ The surprising non-photo things planners care about most
✨ Common mistakes photographers make that kill potential referrals
✨ And how to follow up after working a wedding together

Whether you're new to networking with planners or just want to increase your referral stream, this episode gives you the exact steps to become a photographer planners want to refer.

Grab your notes app and get ready for a game-changing conversation!

🧡APPLY for Rachel's Photography Business Coaching! -⁠⁠https://racheltraxler.com/passiontoprofit⁠⁠📸 2 months FREE of PASS+ for your online digital gallery and⁠⁠passive income - https://racheltraxler.passgallery.com/referral⁠⁠👉⁠⁠Get 5-10 inquiries a weekhttps://racheltraxler.com/lead-generation-freebie⁠⁠🎉 Cull + edit our photos in @AFTERSHOOTget 20% off the new upgraded version here -⁠⁠https://aftershoot.com/edits/?ref=racheltraxler⁠⁠🧡 PASS+ Platinum program - code: RACHELTRAXLER⁠⁠https://success.passgallery.com/platinum-referral⁠⁠📃 $10 off all Legal contracts and clauses with The Legal Paige -⁠⁠https://thelegalpaige.com/?aff=447⁠⁠CODE: RACHELTLP10⭐️ Keyword Automation for Lead Generation with Manychats -⁠⁠https://manychat.partnerlinks.io/5yy0xp72qjxe⁠⁠👏 1 MONTH FREE of Reel Templates -⁠⁠https://socoialtemplates.peachs.co/a/rachel-traxler⁠⁠🎁 Use Narrative to cull, edit, and create your Blogs for good SEO in wordpress -⁠⁠https://narrative.so/?fp_ref=racheltraxler⁠⁠Rachel Traxler IG - https://www.instagram.com/racheltraxler#weddingphotographer #photographybusiness #cameragear

we’re kicking off the "If I Were You..." series — your go-to for real, honest advice from someone who’s been in your shoes.

Today, I’m diving into what I would personally do if:

• I wasn’t getting any photography inquiries

• I felt invisible online even though I was showing up

If you’re a wedding photographer or creative entrepreneur feeling stuck in a slow season or unsure why your content isn’t converting, this episode will give you tactical strategies and mindset shifts to break through the noise and get your momentum back.

What You’ll Learn:

• The 3 main reasons photographers stop getting inquiries (and how to fix them)

• Why visibility doesn’t always mean virality — and what to focus on instead

• How to audit your online presence to boost conversion and connection

• Where to focus your energy when business feels slow

• What I’d do differently if I were starting from scratch in 2025

Perfect for:Wedding photographers, brand photographers, content creators, and service providers looking to get more inquiries, improve visibility, and stop feeling stuck.

Resources Mentioned:

• Apply to my coaching program: https://racheltraxler.com/apply

• Follow me on Instagram: @racheltraxler

• DM me to see how I can help you with my coaching program 🌞

Resources:

🌞Create predictable inquiries for your Photography Business:

https://racheltraxler.com/predictable-inquiries-freebie

🧡APPLY for Passion To Profit! -⁠⁠⁠https://racheltraxler.com/passiontoprofit⁠⁠⁠

📸 2 months FREE of PASS+ for your online digital gallery and⁠⁠⁠passive income - https://racheltraxler.passgallery.com/referral⁠⁠⁠

👉 Listen to my SECRET PODCAST on How to Book Weddings on autopilot:⁠⁠⁠https://racheltraxler.com/secret-podcast⁠⁠⁠

🌞Learn 10 FREE LEAD GENERATION strategies 👉⁠⁠⁠https://racheltraxler.com/lead-generation-freebie⁠⁠⁠

🎉 Cull + edit our photos in @AFTERSHOOT

get 20% off the new upgraded version here -⁠⁠⁠https://aftershoot.com/edits/?ref=racheltraxler⁠⁠⁠

🧡 PASS+ Platinum program - code: RACHELTRAXLER

⁠⁠⁠https://success.passgallery.com/platinum-referral⁠⁠⁠

📃 $10 off all Legal contracts and clauses with The Legal Paige -⁠⁠⁠https://thelegalpaige.com/?aff=447⁠⁠⁠

CODE: RACHELTLP10

⭐️ Keyword Automation for Lead Generation with Manychats -⁠⁠⁠https://manychat.partnerlinks.io/5yy0xp72qjxe⁠⁠⁠

👏 1 MONTH FREE of Reel Templates -⁠⁠⁠https://socoialtemplates.peachs.co/a/rachel-traxler⁠⁠⁠

🎁 Use Narrative to cull, edit, and create your Blogs for good SEO in wordpress -⁠⁠⁠https://narrative.so/?fp_ref=racheltraxler⁠⁠⁠

⭐️⭐️⭐️⭐️⭐️LEAVE A 5-STAR REVIEW!!⭐️⭐️⭐️⭐️⭐️

If you’ve ever felt like you’re just throwing money at Facebook or Instagram ads and hoping something sticks — this episode is for YOU. I sat down with the founder of Hughes Media, the ad strategist behind countless successful photography campaigns (including mine!), to talk about what actually works when it comes to paid ads for photographers.

**use referral code: RACHEL and get one month free!**

We’re digging into the difference between boosted posts and a real ad strategy, why your ads might not be converting, and how to make sure you’re not wasting your budget — especially if you're trying to book high-end clients or grow your bookings fast.

Whether you’ve never touched ads before or you’ve been frustrated by poor results, this episode breaks it down in a way that's easy to understand and ready to implement.

In This Episode, We Cover:

• The difference between a boosted post vs. a true ad campaign

• What types of ads actually work for photographers

• Why so many creatives waste money on ads that don’t convert

• The #1 mistake photographers make when running their own ads

• What it really takes for ads to work (hint: it’s more than just a pretty photo)

• How to make sure your backend funnel supports your ad spend

• What results you can realistically expect from a good ad strategy

• Why working with a niche ad team matters (and how Hughes Media is different)

• Want help with your ads? Work with Hughes Media: use referral code: RACHEL and get one month free!

• Join my coaching program for photographers: https://racheltraxler.com/passiontoprofit⁠⁠⁠⁠

• DM me “ADS” on Instagram @racheltraxler and use referral code: RACHEL and get one month free!

• Follow Hughes Media on IG: https://www.instagram.com/the_hughesmedia/

  
  

If you’ve ever wondered how to get on a planner’s preferred vendor list or why you’re not getting referrals from weddings you’ve already shot — this episode is for you. I’m joined by a luxury wedding planner who’s pulling back the curtain on what wedding planners really look for in a photographer, how to collaborate well, and what separates photographers who get repeat referrals from those who don’t.

We dive into how to build long-term relationships with planners, how to stand out in the high-end wedding market, and mistakes that keep talented photographers from ever getting a second chance.

Whether you're new to planner relationships or trying to elevate your brand in the luxury wedding space, this episode is packed with game-changing insights and tangible tips

What You'll Learn:

• What luxury wedding planners actually look for in photographers

• The biggest mistakes photographers make when working with planners

• How to create mutually beneficial vendor relationships

• Real examples of what makes a photographer unforgettable to a planner

• The right way to follow up and stay top-of-mind for future referrals

• How to stand out with gallery delivery, vendor tagging, and communication