Let’s be real—running a business AND keeping up with social media can feel like a full-time job (on top of, you know, actually running your business and keeping tiny humans alive). You know you need to post consistently to grow, but who has time to film perfectly polished videos every day?

That’s where B-roll comes in. This simple, time-saving strategy makes showing up online so much easier—without having to be on camera 24/7.

In this episode, we’re chatting about:

👉 What B-roll actually is (and why it’s a lifesaver for busy business owners)

👉 Easy ways to film B-roll in your everyday routine (think: sipping coffee, typing on your laptop—super simple!)

👉 How to use B-roll in your Instagram Reels to keep your content fresh without extra effort

I’ll also share some quick filming tips to make your videos look polished without spending hours editing. Plus, grab my free B-roll checklist HERE so you can start batching content like a pro!

Hit play, and let’s make social media feel way less overwhelming!

Want me to hand pick your content every single week??

The Plug & Post Instagram Content Hub: Instagram content ideas, picked by me (an IG strategist) every week based on what's working RIGHT NOW... so all you have to do is film and press post! - Join here!

Say Hi on instagram! @nicoleialeggio

Show notes: https://nicoleialeggio.com/episode2/