One of the most common topics you’ll hear about at industry events, over cocktails with a group of advisors, in Facebook forums, and basically anywhere that advisors are hanging out, is THE question of all questions…. To charge or not to charge fees. ⁠
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Well, today on the podcast we mix it up a bit with my guest, Kate Sullivan, founder of Anthology Travel. ⁠
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We do not want to chat about whether or not to charge fees, because we both are very passionate that the answer to this question is an emphatic YES. Yes yes yes, you should be charging fees. ⁠
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Instead, what we’re going to dive into today is HOW to charge fees. What does this actually look like in execution, because just like any other topic, we all have our own style, our own areas of expertise, and our own approach to running a travel business. ⁠
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Charging fees is not a black and white topic. And it’s not, “one size fits all”. There are a wide variety of ways you can approach this aspect of your business. ⁠
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