When looking at the history of endurance sports coaching, there's no better guide than coach Joe Friel. Quite simply, Joe Friel is the most trusted endurance sports coach in the world. He has trained endurance athletes since 1980 in triathlon, duathlon, road cycling, and mountain biking. Joe has trained national champions, world championship contenders, and Olympic athletes. And he has coached scores of amateur athletes of all ability levels. 

Friel’s philosophy and methodology for training athletes was developed over more than 40 years. They are based on his strong interest in sport science research and his experience training hundreds of athletes with a wide range of abilities. 

Friel is cofounder of TrainingPeaks and the best-selling author of many books. These include The Triathlete’s Training Bible, The Cyclist’s Training Bible, Fast After 50, Going Long, Your Best Triathlon, The Power Meter Handbook, and Your First Triathlon. His cycling and triathlon coaching platform, Joe Friel Training, is among the most successful and respected in endurance sports. 

We are privileged to have him on the show today to discuss the craft of coaching. And by that I mean both his personal views on what it takes to become an effective coach, as well as his new body of work entitled The Craft of Coaching, which is a multimedia guide to becoming a better, more successful, and happier coach. Drawing from his 40-year career, Joe shares the lessons he learned about athlete performance, the athlete-coach relationship, mastering the business side—and how to make coaching more rewarding. 

Joining Joe on today’s episode are a group of coaches who have also had their impact on coaching as we now know it. This includes Dr. Andy Pruitt, the creator of the BG Fit system; Frank Overton, owner of FasCat Coaching; Chris Carmichael, the founder of Carmichael Training Systems; and Kristin Legan, who has been both a coach and a professional cyclist.  

Let's dive into the history of coaching!

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