Shameless Leadership

202: Aby Moore: The Truth About Blogging As A Business


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Aby Moore is a full-time blogger and online course creator. Aby writes You Baby Me Mummy, an award-winning top UK Family lifestyle blog, where she specializes in blogging advice, coaching, and courses. She helps mums create more freedom in their lives by turning their blogs into their businesses.

Aby built her blog while her baby slept on her chest. Within 15 months she was making more money off her blog than she had ever made at a traditional job. She takes her business very seriously and she wants to help you do the same. 

Aby is no-nonsense and brutally honest in her advice, which I really appreciate. She is not going to sugar coat what you need to do to be successful. She’s going to tell you what to do and she expects you to do it. Annnnnd, she is also a total sweetheart. So you’re in for some fun, too. 

Listen in to hear Aby share:

  • The difference between blogging for hobby vs blogging for business
  • How to build a business around your blog
  • Why you must be obsessed with your blog and your content
  • The power of leveraging partnerships
  • Social media tips to connect brands and companies
  • Why you actually DO have time to make your dreams come true (the brutal truth!)
  • The biggest blogging mistakes moms make
  • Links Mentioned:

    • Aby’s website: You Baby Me Mummy
    • Aby on Facebook
    • Aby on Twitter
    • Aby on Instagram 
    • Aby’s private (free) Facebook group
    • Aby's courses
    • Thank you to our sponsors:

      • Freshly: For fresh, fully cooked meals delivered right to your door. Save $25 off your first order of 6 meals at Freshly when you use the code SHAMELESS at checkout!
      • KIND: For healthy, delicious snack bars go to Kind Snacks to get 10 KIND Bars for free – just pay shipping!

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