The Wealth Shift

205. How to Create a Profitable Business (Revenue vs Profit)


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Ben and Bergs break down revenue vs. profit and why most business owners get it wrong. They share how to track financial health, avoid common mistakes, and scale profitably.A lot of people chase big revenue numbers, but the real game is profit. You can have a $10M business and take home less than someone doing $3M. Revenue is vanity, profit is sanity, and cash is king. It’s all about understanding your numbers, optimizing for the right metrics, and building a business that actually puts money in your pocket.Revenue doesn’t matter if your business isn’t profitable.Scaling too fast without profitability leads to major financial risks.Knowing your numbers and cutting inefficiencies is key to long-term success.

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The Wealth ShiftBy Ben and Bergs


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