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Business owners are working harder than ever and taking home less. In this episode, Travis and Ben get into the traps that catch business owners out, from the “valley of death” between $2M and $8M in revenue to the lifestyle creep that keeps you stuck on the treadmill.
We’ve just come out of a few days of planning at Collective Shift, going through the P&L line by line, and we’re sharing what came out of it: why knowing your numbers matters more than your revenue figure, why revenue is vanity, profit is sanity, and cash is king, and how a business can quietly turn into a high-risk job. We also talk about chasing awards and headcount for ego, the $30K-a-month car lease that’s “good for the videos”, and the question every owner needs to answer: what are you actually building, and what’s it going to let you do?
A lot has changed over the past three months.
I’ve been in the US raising capital, meeting with Coinbase, Kraken, angel investors and funds, while continuing to run Collective Shift.
The trip gave me a much clearer view of where AI is heading, how quickly the US is moving, and what the next phase of Collective Shift could look like.
We’re now building Shift AI, Trav is stepping into the COO role, and after more than four years with the business, Bergs is moving into his next chapter.
So today, we’re giving you a full update on where we’ve been, what we’ve learned, and what comes next.
Discover How Hidden Opportunities in Digital Assets Thrive Amid Market ChaosWhile headlines scream that digital assets are dead, a quiet revolution is powering investor gains. Beneath the surface, innovative projects are defying downturns, generating substantial returns, and reshaping our understanding of value in crypto. If you're feeling overwhelmed by the market fear, this episode reveals the overlooked opportunities that could transform your investment strategy.In an environment where Bitcoin has slid over 45% from its all-time highs and altcoins have plummeted by 50–70%, it’s easy to assume the market is in free fall. But Ben and Bergs uncover the real story, an ecosystem brimming with fundamentally strong projects that are thriving in the chaos. They highlight how institutions like BlackRock and MicroStrategy are quietly expanding their crypto holdings, and share real-world examples like Hyperliquid, a blockchain-based derivatives platform generating hundreds of millions in revenue with just 11 employees. This isn’t just noise; it’s a new frontier of digital finance.
We just gave our members an update on the great repricing with AI, and how we are thinking about positioning capital through it. You can access it here: https://linktw.in/wfdvpa
In this episode, Ben and Bergs break down the intersection of crypto and AI, what's actually happening beneath the surface of markets, how autonomous agents are already transacting on-chain, and why Bitcoin remains the clearest long-term conviction play amid global uncertainty.
With capital rotating fast, tech stocks repricing, and AI replacing entire job functions, they explore why blockchain is the only financial infrastructure built for an agent-driven economy and why patience, not narrative-chasing, is the edge right now.
We Go Over:◻️ Why crypto is the financial rail for AI agents◻️ How to start using AI tools today◻️ Why most AI crypto tokens underperform◻️ Bitcoin as the ultimate hedge right now
Collective Shift:Weekly newsletter: https://collectiveshift.io/newsletter/
The Wealth Shift:Spotify: https://open.spotify.com/show/5xir3V8fvtmHTAQy2D9dQd?si=N8TqvkxNTruC6p29w2nsAQInstagram: https://www.instagram.com/wealthshiftpodcast/TikTok: https://www.tiktok.com/@wealthshiftpodcast
Ben's Socials:X/Twitter: https://x.com/bensimpsonauLinkedIn: https://www.linkedin.com/in/bensimpsonau/Instagram: https://www.instagram.com/bensimpsonau/TikTok: https://www.tiktok.com/@bensimpsonhq
Berg's Socials:X/Twitter: https://x.com/BabyBackBergLinkedIn: https://www.linkedin.com/in/aberghuber/
———
Disclaimer: We are not Financial Advisors. All opinions expressed by Collective Shift representatives and/or guest/s in this video are intended for informational purposes only and should not be treated as investment or financial advice of any kind. Any information provided during the video is general in nature and does not take into account the viewers' specific circumstances. Collective Shift and its individual team members are not liable to the viewer or any other party for the viewer's use of, or reliance on, any information received, directly or indirectly, from the video in any circumstances.
The viewer should always:
This video also covers: Collective Shift, Crypto investment, Crypto research, Crypto trends, Crypto news, Crypto analysis, Crypto advice, Crypto education, Investing in crypto, Investment analysis, Crypto portfolio, Ben Simpson, crypto, cryptocurrency news, crypto news today, bitcoin, buy bitcoin, bitcoin price prediction, cryptocurrency, ethereum, crypto news, buy ethereum, how to trade crypto, crypto investing for beginners, crypto investing, cryptocurrency explained, cryptocurrency for beginners
This is how I built a 7-Figure crypto portfolio in 7-steps (Free Training): https://collectiveshift.net/trainingvslv5?utm_source=youtube&utm_medium=organic_post&utm_campaign=vslv5_ws&utm_content=wealthshift
In this episode, we break down how to think and act when fear is at its highest. We explain why this is not just a crypto problem, how we are protecting our capital right now, and why patience matters more than trying to pick the exact bottom.
This is a practical guide for high fear markets. If you are feeling stuck, down on your portfolio, or unsure what to do next, this episode shows you how to stay calm, protect your downside, and keep building your position without making emotional mistakes.
We Go Over:
◻️ Why fear is so high right now
◻️ How to protect capital in a sell-off
◻️ Why Bitcoin matters more than altcoins here
◻️ How to buy without trying to time the bottom
Collective Shift:Weekly newsletter: https://collectiveshift.io/newsletter/
The Wealth Shift: Spotify: https://open.spotify.com/show/5xir3V8fvtmHTAQy2D9dQd?si=N8TqvkxNTruC6p29w2nsAQ
Instagram: https://www.instagram.com/wealthshiftpodcast/
TikTok: https://www.tiktok.com/@wealthshiftpodcast
Ben’s Socials:
X/Twitter: https://x.com/bensimpsonau
LinkedIn: https://www.linkedin.com/in/bensimpsonau/
Instagram: https://www.instagram.com/bensimpsonau/
TikTok: https://www.tiktok.com/@bensimpsonhq
Berg’s Socials:
X/Twitter: https://x.com/BabyBackBerg
LinkedIn: https://www.linkedin.com/in/aberghuber/
———
Disclaimer: We are not Financial Advisors. All opinions expressed by Collective Shift representatives and/or guest/s in this video are intended for informational purposes only and should not be treated as investment or financial advice of any kind. Any information provided during the video is general in nature and does not take into account the viewers' specific circumstances. Collective Shift and its individual team members are not liable to the viewer or any other party for the viewer’s use of, or reliance on, any information received, directly or indirectly, from the video in any circumstances.
The viewer should always:
1. Conduct their own research;
2. Never invest more than they are willing to lose; and
3. Obtain independent legal, financial, taxation and/or other professional advice in respect of any decision made in connection with this video.
This video also covers: Collective Shift, Crypto investment, Crypto research, Crypto trends, Crypto news, Crypto analysis, Crypto advice, Crypto education, Investing in crypto, Investment analysis, Crypto portfolio, Ben Simpson, crypto, cryptocurrency news, crypto news today, bitcoin, buy bitcoin, bitcoin price prediction, cryptocurrency, ethereum, crypto news, buy ethereum, how to trade crypto, crypto investing for beginners, crypto investing, cryptocurrency explained, cryptocurrency for beginners
In this episode, we break down how to make money in crypto in 2026 without hype or guesswork.
Most people are still investing like it’s 2021. We show you the simple structure we use now, why Bitcoin is the base, and how to earn income while you wait for better setups.
We Go Over:
◻️ Why the 2021 playbook fails in 2026
◻️ A simple portfolio structure (Bitcoin, stables, alts)
◻️ How to earn yield on stables while markets chop
◻️ When to rotate back into higher-risk coins
Collective Shift:
Weekly newsletter: https://collectiveshift.io/newsletter/
The Wealth Shift:
Spotify: https://open.spotify.com/show/5xir3V8fvtmHTAQy2D9dQd?si=N8TqvkxNTruC6p29w2nsAQ
Instagram: https://www.instagram.com/wealthshiftpodcast/
TikTok: https://www.tiktok.com/@wealthshiftpodcast
Ben’s Socials:
X/Twitter: https://x.com/bensimpsonau
LinkedIn: https://www.linkedin.com/in/bensimpsonau/
Instagram: https://www.instagram.com/bensimpsonau/
TikTok: https://www.tiktok.com/@bensimpsonhq
Berg’s Socials:
X/Twitter: https://x.com/BabyBackBerg
LinkedIn: https://www.linkedin.com/in/aberghuber/
———
Disclaimer: We are not Financial Advisors. All opinions expressed by Collective Shift representatives and/or guest/s in this video are intended for informational purposes only and should not be treated as investment or financial advice of any kind. Any information provided during the video is general in nature and does not take into account the viewers' specific circumstances. Collective Shift and its individual team members are not liable to the viewer or any other party for the viewer’s use of, or reliance on, any information received, directly or indirectly, from the video in any circumstances.
The viewer should always:
Conduct their own research;
Never invest more than they are willing to lose; and
Obtain independent legal, financial, taxation and/or other professional advice in respect of any decision made in connection with this video.
In this episode, we break down the 10 money mistakes that quietly destroy wealth. Not the big headline moments like a crash or a bad trade. The real damage usually comes from small habits, bad structure, and delayed decisions that slowly stop your money from growing.
This is a practical checklist you can use today. If you already earn good money, it will help you protect what you have and keep compounding. If you are still building, it will help you avoid the common traps that keep people stuck for years.
We Go Over:
◻️ The small habits that slowly kill wealth
◻️ Why most people save and invest the wrong way
◻️ How lifestyle creep and debt keep you stuck
◻️ The simple structure that protects your money
Collective Shift:Weekly newsletter: https://collectiveshift.io/newsletter/
In this episode, we break down how wealthy investors actually make money in crypto. Not by guessing coins or chasing hype, but by using a clear 7-step process that removes emotion, controls risk, and keeps them consistent through every market cycle.
Most people lose money in crypto because they react instead of plan. In this episode, we walk through the exact 7 steps the rich use to invest with structure, clarity, and discipline so crypto feels simple, not chaotic.
We Go Over:
◻️ Why strategy matters more than picking coins
◻️ How rich investors structure their portfolios
◻️ The role of time horizon, tax, and risk
◻️ How to plan buys and sells before emotions take over
Collective Shift:
Weekly newsletter: https://collectiveshift.io/newsletter/
The Wealth Shift:
Spotify: https://open.spotify.com/show/5xir3V8fvtmHTAQy2D9dQd?si=N8TqvkxNTruC6p29w2nsAQ
Instagram: https://www.instagram.com/wealthshiftpodcast/
TikTok: https://www.tiktok.com/@wealthshiftpodcast
Ben’s Socials:
X/Twitter: https://x.com/bensimpsonau
LinkedIn: https://www.linkedin.com/in/bensimpsonau/
Instagram: https://www.instagram.com/bensimpsonau/
TikTok: https://www.tiktok.com/@bensimpsonhq
Berg’s Socials:
X/Twitter: https://x.com/BabyBackBerg
LinkedIn: https://www.linkedin.com/in/aberghuber/
———
Disclaimer: We are not Financial Advisors. All opinions expressed by Collective Shift representatives and/or guest/s in this video are intended for informational purposes only and should not be treated as investment or financial advice of any kind. Any information provided during the video is general in nature and does not take into account the viewers' specific circumstances. Collective Shift and its individual team members are not liable to the viewer or any other party for the viewer’s use of, or reliance on, any information received, directly or indirectly, from the video in any circumstances.
The viewer should always:
1. Conduct their own research;
2. Never invest more than they are willing to lose; and
3. Obtain independent legal, financial, taxation and/or other professional advice in respect of any decision made in connection with this video.
In this episode, we break down the four real ways people build wealth and why most people misunderstand how money is actually made.
We explain what each path really looks like in practice, the tradeoffs that come with it, and then we share the real takeaway from all of them. Wealth is not about picking the perfect path. It is about behaviour, discipline, and choosing a strategy you can stay committed to over time.
We Go Over:
◻️ Business (high reward, high pain)
◻️ Market timing (luck feels like skill)
◻️ Slow investing (boring but works)
◻️ Inheritance or marriage (money without habits fails)
Disclaimer: We are not Financial Advisors. All opinions expressed by Collective Shift representatives and/or guest/s in this video are intended for informational purposes only and should not be treated as investment or financial advice of any kind. Any information provided during the video is general in nature and does not take into account the viewers' specific circumstances. Collective Shift and its individual team members are not liable to the viewer or any other party for the viewer’s use of, or reliance on, any information received, directly or indirectly, from the video in any circumstances.
The viewer should always:
1. Conduct their own research;
2. Never invest more than they are willing to lose; and
3. Obtain independent legal, financial, taxation and/or other professional advice in respect of any decision made in connection with this video.
In this episode, Ben and Bergs break down the portfolio strategy that beats most investors by removing everything that keeps you stuck, stressed, and second-guessing.This is for people who are tired of the noise, overwhelmed by too many coins, and ready for a simple system that actually works.We Go Over:◻️ Why most investors fail on conviction and structure◻️ Why I only hold 4 altcoins and how I choose them◻️ How to automate your portfolio so you're not watching charts daily◻️ The indicators we use to time entries without overtradingCollective Shift:Weekly newsletter: https://collectiveshift.io/newsletter/The Wealth Shift:
Spotify: https://open.spotify.com/show/5xir3V8fvtmHTAQy2D9dQd?si=N8TqvkxNTruC6p29w2nsAQInstagram: https://www.instagram.com/wealthshiftpodcast/TikTok: https://www.tiktok.com/@wealthshiftpodcastBen’s Socials:X/Twitter: https://x.com/bensimpsonauLinkedIn: https://www.linkedin.com/in/bensimpsonau/ Instagram: https://www.instagram.com/bensimpsonau/TikTok: https://www.tiktok.com/@bensimpsonhq Berg’s Socials:X/Twitter: https://x.com/BabyBackBerg LinkedIn: https://www.linkedin.com/in/aberghuber/ ———Disclaimer: We are not Financial Advisors. All opinions expressed by Collective Shift representatives and/or guest/s in this video are intended for informational purposes only and should not be treated as investment or financial advice of any kind. Any information provided during the video is general in nature and does not take into account the viewers' specific circumstances. Collective Shift and its individual team members are not liable to the viewer or any other party for the viewer’s use of, or reliance on, any information received, directly or indirectly, from the video in any circumstances.The viewer should always:1. Conduct their own research;2. Never invest more than they are willing to lose; and3. Obtain independent legal, financial, taxation and/or other professional advice in respect of any decision made in connection with this video.
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