Professional Builders Secrets brings you an exclusive episode with Clint Best, Executive Business Coach at APB. In this episode, Clint unpacks how builders can organise and strengthen their marketing efforts. He shares practical insights on when to hire marketing support, what roles to prioritise, and how to avoid the pitfalls that come from outsourcing too soon or too blindly.

This episode is sponsored by Apparatus Contractor Services, click the link below to learn more:hubs.ly/Q02mNSsG0

INSIDE EPISODE 207 YOU WILL DISCOVER

• When to hire marketing help and who to bring on first
• How to avoid the “abdication trap” with agencies
• Why understanding your ideal client drives better results
• How to build momentum with simple, consistent marketing
• And much, much more.

ABOUT CLINT BEST

Clint was trained and certified by the world’s largest business coaching team and was eventually named the Canadian Coach of the Year in 2006, before leaving to form Kaizen Business Development in 2007. He has been successfully coaching business owners in Canada and the United States for 18 years and now forms part of the Executive Business Coaching Team at APB.

Connect with Clint: linkedin.com/in/clintbest/?originalSubdomain=ca

TIMELINE

• 3:36 When builders realise they need marketing
• 8:03 The essential components of a marketing program
• 11:08 Who to hire first to get marketing off the ground
• 16:36 The “abdication trap” and how to avoid it
• 25:26 Setting realistic expectations for results
• 30:08 Clint’s final tips for building a strong marketing structure

LINKS, RESOURCES & MORE

APB Website: associationofprofessionalbuilders.com

APB Rewards: associationofprofessionalbuilders.com/rewards/

APB on Instagram: instagram.com/apbbuilders/

APB on Facebook: facebook.com/associationofprofessionalbuilders

APB on YouTube: youtube.com/c/associationofprofessionalbuilders