Baking it Down with Sugar Cookie Marketing 🍪

220. Baking it Down - Ope, It's Amy!


Listen Later

Send us a text

👋 Ope, It's Amy! The mod team meets the mod team.


In this week's Baking it Down Podcast - Episode 220 - Ope, It's Amy!, we continue on our "regular scheduled programming" departure to introduce our first ever podcast guest - 🎂 Amy Russell of CookiesTakeTheCake (https://www.instagram.com/cookiestakethecake)! 

💥 Now here's the funny part: Amy has been a part of the Sugar Cookie Marketing moderation team for like almost 5 years, and yet we've never met her before. Attempted to? Yes, many times. But she's 16 hours away in Missouri, and we're dying of heat exhaustion in the Nation's Swamp... I mean, Capitol. 

But claim that no more, 🚦🚗💨 for Amy went an additional 8 hours outta her way to be the first ever podcast guest as Corrie preps for her hysterectomy surgery (today actually - she'll be under when you're reading this email. 🙏 Healing thoughts, twin #2!).

Why give this podcast a listen? Amy's got a unique story - 🥣 like many bakers do, how she found herself on a whisk and a prayer is an interesting story involving starting with gluten-sensitive cakes and migrating into the wild world of sugar cookies due to their ease of freezing - something that comes in handy when you've got 👦👦👦👦👦 5 boys under 17 years of age (🏥 ER visits seem to be their favorite vacation destination). 

Amy has structured her business in a way that allows her to juggle everything that life throws at their family of 7 - from church missions trips to after-school sports activities. 🔧 Her bakery is a tool to not only add income to the family's bottom line but also the flexibility needed to play Manager Mom - 🔧🛠️🪛🔩 all of which are more tools she uses to increase her brand awareness and network to new potential clients in a pretty neat way (I won't spoil it for ya, you can hear it on this week's episode).

👂 Since I don't have kids and Corrie only has one, it's an interesting listen to see what it all looks like under the hood of a large family. 

The big takeaway from Amy? She says to find your niche. In her words, "If the market's saturated, ✍️ then call me the ink." And her defining statement is that there's enough work to go around if you're willing to niche for it. And I'm here for this. There's enough cookies to go around when you're the gluten-free, mini-baker serving an area outside a massive city where your unique setup allows you an even more unique marketing opportunity.

Tune in next week for Podcast Guest #2 - the older Miracle sister!

👂 Snag this podcast on any major podcast player (Spotify, Apple Music, Audible, Amazon Music, or watch it on YouTube) by searching for Baking it Down Podcast - Episode 220 - Ope, It's Amy!

...more
View all episodesView all episodes
Download on the App Store

Baking it Down with Sugar Cookie Marketing 🍪By Heather and Corrie Miracle

  • 4.8
  • 4.8
  • 4.8
  • 4.8
  • 4.8

4.8

302 ratings


More shows like Baking it Down with Sugar Cookie Marketing 🍪

View all
A Slob Comes Clean by Dana K. White: A Slob Comes Clean

A Slob Comes Clean

2,455 Listeners

Clutterbug - Real-Life Hacks and Tips to Declutter, Organize and Clean your Home Fast by Clutterbug

Clutterbug - Real-Life Hacks and Tips to Declutter, Organize and Clean your Home Fast

2,011 Listeners

The Lazy Genius Podcast by Kendra, The Lazy Genius

The Lazy Genius Podcast

6,507 Listeners

Armchair Expert with Dax Shepard by Armchair Umbrella

Armchair Expert with Dax Shepard

69,215 Listeners

The Jordan Syatt Podcast by Jordan Syatt

The Jordan Syatt Podcast

3,704 Listeners

Laugh Lines with Kim & Penn Holderness by Kim & Penn Holderness

Laugh Lines with Kim & Penn Holderness

3,344 Listeners

The Dr. John Delony Show by Ramsey Network

The Dr. John Delony Show

7,142 Listeners

The Dr. Tyna Show by Dr. Tyna Moore

The Dr. Tyna Show

1,649 Listeners

Baking For Business Podcast by Chef Amanda Schonberg

Baking For Business Podcast

90 Listeners

Net Positive with John Crist by John Crist

Net Positive with John Crist

1,102 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

19,337 Listeners

She's My Cherry Pie by The Cherry Bombe Podcast Network

She's My Cherry Pie

208 Listeners

The Dating Detectives by Dear Media

The Dating Detectives

3,011 Listeners

Catching up with the Camdens by The 8 Side

Catching up with the Camdens

322 Listeners

Not Gonna Lie with Kylie Kelce by Wave Originals

Not Gonna Lie with Kylie Kelce

9,943 Listeners