What a great day for another episode of the Healthpreneur podcast! Yuri here, and today I’m going to share with you three big lessons I’ve learned about advertising on LinkedIn. Disclaimer: Focus on Facebook! I’ll explain why.

We’ve had incredible success on Facebook. We could stay on Facebook forever. But, when I was on LinkedIn while ago, I saw I could advertise there. So, I decided to try it out. We’ve been running ads on LinkedIn for the past two weeks as of this recording, and I’ve learned three valuable lessons.

One, LinkedIn isn’t for beginners. Two, there are some serious limitations on LinkedIn that don’t exist on Facebook. Third, you’ve got to be ready to lose money. Wait...what? Tune in to learn more about my three LinkedIn lessons so you can consider them when determining where to spend your advertising budget.

01:00 – 05:00 - Introducing today’s topic: Advertising on LinkedIn and why I’m doing it

05:00 – 07:00 - Why LinkedIn isn’t for beginners

07:00 – 09:00 - The limitations of LinkedIn

09:00 – 12:30 - Why you have to be prepared to lose money when advertising on LinkedIn

12:30 – 17:30 - Being comfortable with taking a leap and thinking like an investor

17:30 – 23:00 - How to scale quickly