Welcome back to the Healthpreneur podcast! On today’s episode, I’m going to talk about why some offers work well – and why some just don’t. You see, there are tons of businesses out there offering tons of stuff, and really, all of it could sell.

But it’s all in the packaging. The offer. Someone must see the offer and feel the need to have what it is you’re offering. In other words, the door needs to look appealing enough to open. Otherwise, they’ll never see what’s inside. 

The trick to having an offer that works is having a hook that is specific and relatable. It can’t be ambiguous. It’s got to be back and white. Tune in to hear how to hook your audience and make your offer more effective than ever.

01:00 – 02:30 - My biggest takeaway from our last Luminaries Mastermind

02:30 – 05:00 - What business boils down to and some examples

05:00 – 09:30 - The door to the kingdom analogy and a client example

09:30 – 10:30 - How we help you get your clients to understand exactly what you offer

10:30 – 16:00 – A call to action for anyone who wants more business