In this episode, I share 3 types of thought leadership models: personality-driven, research-driven, and mission-driven. 

A lot of times we see someone who we would categorize as a thought leader and think that we can’t do what they do - and you don’t have to be just like them. 

You can see which of these 3 types most closely aligns with who you naturally are. 

Just like your business model influences your customer segments, value proposition, key activities, and channels, your thought leadership model will do the same.

Once you have an understanding of which type of thought leader you are, your goals, your message, your content, and your platforms will be much clearer and easier to implement.

About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com. 

Links:

Show notes at https://www.speakingyourbrand.com/233.

Download our FREE workbook on how to position yourself as a thought leader: https://www.speakingyourbrand.com/guide/. 

Get on the interest list for our Thought Leader Academy: https://www.speakingyourbrand.com/academy/

Schedule a consult call to talk about creating your signature talk and thought leadership platform: https://www.speakingyourbrand.com/contact. 

 

Connect on social:

• Carol on LinkedIn = https://www.linkedin.com/in/carolcox
• Carol on Instagram= https://www.instagram.com/carolmorgancox 
• SYB on YouTube = https://www.youtube.com/channel/UCS7AtXV0f_HL09mepAON65w 

Related Podcast Episodes:

• Episode 213: The V.O.I.C.E. of Thought Leaders with Carol Cox
• Episode 229: 3 Speaking Styles You Can Use
• Episode 232: Are You an Influencer, an Expert, or a Thought Leader? with Carol Cox