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Join host Elizabeth Lytle on The Nailed It! Show as she sits down with Mike Goldenstein of Roofle to discuss how roofing companies can leverage technology, AI, and marketing tools to grow their businesses while staying authentic and human. Mike shares actionable insights for roofing contractors at every stage, whether you are just getting started or a seasoned pro looking to streamline and scale.

They dive into how AI and automation can improve efficiency, the importance of transparency and trust, and why roofing contractors should focus on doing one thing really well before adding more. If you want to grow your roofing company without losing your personal touch, this episode is for you!

Key Takeaways:

🔹 How AI and automation are transforming the roofing industry

🔹 Why transparency builds trust and drives referrals

🔹 Tips for roofing contractors who feel overwhelmed by digital tools

🔹 How to introduce younger generations and new tech into your roofing business

🔹 Why “picking one thing and doing it well” is critical for growth

Key Timestamps:

00:00 – Introduction and Mike Goldenstein’s background

06:40 – The power of automation and where to start

16:15 – How to build trust through transparency with clients

26:10 – Advice for new roofing contractors starting out today

35:50 – How to overcome overwhelm with digital tools

43:30 – Why roofing contractors should focus on one strategy at a time

44:50 – How to embrace mistakes and turn them into opportunities

51:10 – Closing thoughts and how to connect with Mike and Roofle

Connect with Contractor Dynamics:

➡️ Website: https://www.contractordynamics.com/

➡️ Facebook: https://www.facebook.com/ContractorDynamics

➡️ Instagram: https://www.instagram.com/contractordynamics/

➡️ LinkedIn: https://www.linkedin.com/company/contractor-dynamics/

Connect with Mike Goldenstein & Roofle:

➡️ Website: https://www.roofle.com/

➡️ LinkedIn: https://www.linkedin.com/company/roofle/

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